Official Federal Data
Waynesboro city, Virginia
FIPS 51820 · Staunton-Stuarts Draft, VA · Population 22,841
9 Sources
Updated June 22, 2026
$59,994 ▲
Median Income
$80,734 national
3.1% ▲
Unemployment
4% national
11,697
Labor Force
25.7% ▼
Bachelor's+
35.7% national
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$59,994 ▲
Per Capita
$32,636 ▲
Mean Household
$77,683 ▲
Poverty Rate
11.2% ▼
Median Income Comparison
Waynesboro city$59,994
Virginia$93,170
National$80,734
Population Profile
Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
Cohorts
Under 18 · 22.4%
18-34 · 21.8%
35-54 · 25.2%
55-64 · 12.8%
65+ · 17.9%
Race & Ethnicity
Hispanic or Latino is an ethnic category and overlaps with the race categories above.
Educational Attainment
Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
89.1%
High School+
National: 89.6%
▼ 0.5 pts
25.7%
Bachelor's+
National: 35.7%
▼ 10.0 pts
9.6%
Graduate+
National: 14.1%
▼ 4.5 pts
Employment Overview
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
22,841
Population
11,697
Labor Force
Employed
11,046
Unemployment Rate BLS LAUS 2025 annual
3.1% ▲ +0.3 pts YoY
Mean Commute 5 min below national avg
21.4 min
Work From Home vs 15.1% national
10.3%
Key Takeaways
- Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
- Talent gap: Bachelor's-or-higher attainment trails the national average by 10.0 pts, relevant for advanced-services attraction strategy.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
Key Takeaways
- Largest sector: Retail Trade employs 2,064 workers (25.5% of tracked sectors), at an average wage of $31,512.
- Wage stratification: Finance and Insurance averages $110,787 while Accommodation and Food Services averages $24,392, a 4.5x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW.
Seeing a change here?
Get Deeper Trends
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Retail Trade Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
1,555
Cluster Employment
4.06x
Peak LQ
Concentrated Sub-Sectors
Couriers and Messengers
7.41x 555
Building Material and Garden Supply Retailers
4.06x 371
General Merchandise Retailers
3.80x 819
Management of Companies and Enterprises
3.00x 522
Telecommunications
2.98x 118
Food and Beverage Retailers
1.69x 365
Food Services and Drinking Places
1.65x 1,343
Attraction Opportunities
LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.22x
Administrative and Support Services
125 employed
0.32x
Educational Services
69 employed
0.49x
Professional, Scientific, and Technical Services
348 employed
Key Takeaways
- Top specialization: Couriers and Messengers concentrates at 7.41x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 7 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
- Attraction whitespace: 5 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$245,500 ▲
Median Home Value vs 2019
$1,020 ▲
Rent/Mo
59.9% ▲
Owner-Occ
6.4% ▼
Vacancy
4.1x
Home Value to Income Ratio
vs. ~4.1x national average
HUD Fair Market Rents
Source: HUD · Fair Market Rents FY2026
Studio
$1,088/mo
1 Bedroom
$1,095/mo
2 Bedroom
$1,261/mo
3 Bedroom
$1,734/mo
4 Bedroom
$1,941/mo
30% of monthly median household income (~$1,500/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
- In line with national: Home value to income ratio of 4.1x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,500/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
13,653 ▲
Working Age (18-64) vs 2019
Mean Commute 5 min below national avg
21.4 min
Work From Home vs 15.1% national
10.3%
Prime-Age Employed (25-54)
81.4%
of prime-age population
▲ vs 2019
Education & Talent Pipeline
Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
25.7% ▼
HS Diploma+
89.1% ▲
Regional / Statewide Institutions
Total credentials awarded
72,277/yr
25,513/yr
10,335/yr
10,020/yr
9,615/yr
9,087/yr
7,707/yr
Aging Workforce
Source: Census Bureau ACS · Derived from age & employment tables
21.3%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.
Workforce by Occupation
Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
36.2%
Service
18.8%
Sales & Office
22.2%
Construction / Maint.
6.9%
Production / Transport
15.8%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 11,046 employed workers.
Key Takeaways
- Short commutes: 21.4-minute mean commute is a quality-of-life and labor-access advantage worth surfacing for site selectors.
- Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 45,868 annual credentials.
Source: ACS workforce data and College Scorecard.
AI Insights
AI-assisted analysis, drawn from 9 federal data sources
Sample AI Insight
Waynesboro city shows strong potential for couriers and messengers attraction, with a 7.41x concentration and 555 jobs in this sub-sector. It ranks in the top decile nationally.
The interconnected base across couriers and messengers, building material and garden supply retailers, and general merchandise retailers creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.
Industry Shift Analysis
Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100
Prospect Match Scores
Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example
Take it further
AI Insights: Built into ExecutivePulse. Continuous analysis tied to your own pipeline: industry-shift signals, prospect matches, retention prompts.
Managed Services: Prefer to hand it off? Our team delivers the analysis and consulting for you.
Schedule a DemoAvailable as premium offerings.
Data Sources
Updated from official federal government data.
Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23
Frequently Asked Questions
Key economic and demographic figures for Waynesboro city, Virginia, from federal data sources.
What is the population of Waynesboro city, Virginia?
22,841 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Waynesboro city, Virginia?
$59,994 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Waynesboro city, Virginia?
3.1% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
Waynesboro city, VA: Public data. Imagine the full platform.
Get a Demo →