Official Federal Data
Poquoson city, Virginia
FIPS 51735 · Virginia Beach-Chesapeake-Norfolk, VA-NC · Population 12,639
9 Sources
Updated June 22, 2026
$120,972 ▲
Median Income
$80,734 national
2.9% ▲
Unemployment
4% national
6,724
Labor Force
36.3% ▼
Bachelor's+
35.7% national
Small population: 12,639 residents. These figures come from the U.S. Census Bureau’s American Community Survey 5-year estimates, which carry a wide margin of error for places under 20,000 people. Read each value as an approximate range, and treat year-over-year changes as indicative rather than exact. A small shift can reflect survey sampling, not a real change on the ground.
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$120,972 ▲
Per Capita
$51,194 ▲
Mean Household
$139,367 ▲
Poverty Rate
4.5% ▼approx.
Median Income Comparison
Poquoson city$120,972
Virginia$93,170
National$80,734
Population Profile
Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
Cohorts
Under 18 · 23%
18-34 · 16.9%
35-54 · 27.1%
55-64 · 13.4%
65+ · 19.6%
Race & Ethnicity
Hispanic or Latino is an ethnic category and overlaps with the race categories above.
Educational Attainment
Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
97.5%
High School+
National: 89.6%
▲ +7.9 pts
36.3%
Bachelor's+
National: 35.7%
▲ +0.6 pts
16.4%
Graduate+
National: 14.1%
▲ +2.3 pts
Employment Overview
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
12,639
Population
6,724
Labor Force
Employed
6,347
Unemployment Rate BLS LAUS 2025 annual
2.9% ▲ +0.4 pts YoY
Mean Commute 1 min above national avg
27.2 min
Work From Home vs 15.1% national
11.7%
Key Takeaways
- Income premium: Households earn well above the national median, supporting strong retail and housing markets.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
Key Takeaways
- Largest sector: Retail Trade employs 219 workers (39.3% of tracked sectors), at an average wage of $30,382.
- Wage stratification: Finance and Insurance averages $76,998 while Retail Trade averages $30,382, a 2.5x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW.
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Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Other Services (except Public Admin) Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
114
Cluster Employment
4.09x
Peak LQ
Concentrated Sub-Sectors
Personal and Laundry Services
4.09x 77
Repair and Maintenance
2.13x 37
Specialty Trade Contractors
1.55x 96
Sporting Goods, Hobby, Musical Instrument, Book, and Misc. Retailers
1.53x 27
Attraction Opportunities
LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
Key Takeaways
- Top specialization: Personal and Laundry Services concentrates at 4.09x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
- Cluster depth: 4 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
Source: BLS QCEW sub-sector Location Quotients.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$400,300 ▲
Median Home Value vs 2019
$1,707 ▲
Rent/Mo
84.6% ▲
Owner-Occ
4.9% ▲
Vacancy
3.3x
Home Value to Income Ratio
vs. ~4.1x national average
HUD Fair Market Rents
Source: HUD · Fair Market Rents FY2026
Studio
$1,492/mo
1 Bedroom
$1,512/mo
2 Bedroom
$1,713/mo
3 Bedroom
$2,376/mo
4 Bedroom
$2,797/mo
30% of monthly median household income (~$3,024/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
- In line with national: Home value to income ratio of 3.3x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- High home ownership: 84.6% owner-occupied; rental supply may be tight for incoming workers.
- Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$3,024/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
7,259 ▲
Working Age (18-64) vs 2019
Mean Commute 1 min above national avg
27.2 min
Work From Home vs 15.1% national
11.7%
Prime-Age Employed (25-54)
81%
of prime-age population
▲ vs 2019
Education & Talent Pipeline
Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
36.3% ▼
HS Diploma+
97.5% ▲
Regional / Statewide Institutions
Total credentials awarded
72,277/yr
25,513/yr
10,335/yr
10,020/yr
9,615/yr
9,087/yr
7,707/yr
Aging Workforce
Source: Census Bureau ACS · Derived from age & employment tables
23.3%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.
Workforce by Occupation
Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
48.7%
Service
13.1%
Sales & Office
21.8%
Construction / Maint.
6.6%
Production / Transport
9.7%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 6,347 employed workers.
Key Takeaways
- Succession risk is real: 23.3% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
- Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 45,868 annual credentials.
Source: ACS workforce data and College Scorecard.
AI Insights
AI-assisted analysis, drawn from 9 federal data sources
Sample AI Insight
Poquoson city shows meaningful potential for personal and laundry services attraction, with a 4.09x concentration and 77 jobs in this sub-sector. Near-term succession risk is elevated, with 23.3% of the working-age population within 10 years of retirement age.
The interconnected base across personal and laundry services, repair and maintenance, and specialty trade contractors creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.
Industry Shift Analysis
Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100
Prospect Match Scores
Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example
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Data Sources
Updated from official federal government data.
Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23
Frequently Asked Questions
Key economic and demographic figures for Poquoson city, Virginia, from federal data sources.
What is the population of Poquoson city, Virginia?
12,639 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Poquoson city, Virginia?
$120,972 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Poquoson city, Virginia?
2.9% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
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