ExecutivePulse
Official Federal Data

Norfolk city, Virginia

FIPS 51710 · Virginia Beach-Chesapeake-Norfolk, VA-NC · Population 233,596
9 Sources Updated June 22, 2026
$66,109
Median Income
$80,734 national
4%
Unemployment
4% national
$26.8B
GDP
33.5%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$66,109
Per Capita
$39,457
Mean Household
$91,610
Poverty Rate
16.5%
Median Income Comparison
Norfolk city$66,109
Virginia$93,170
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 13% (30,440 residents) 55-64: 10.8% (25,342 residents) 35-54: 22.2% (51,964 residents) 18-34: 33.5% (78,314 residents) Under 18: 20.3% (47,536 residents) 33 Median Age
Cohorts
Under 18 · 20.3%
18-34 · 33.5%
35-54 · 22.2%
55-64 · 10.8%
65+ · 13%
Race & Ethnicity
White43.2%
Black or African American39.6%
Asian3.7%
Hispanic or Latino(any race)10.1%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
90.2%
High School+
National: 89.6%
▲ +0.6 pts
33.5%
Bachelor's+
National: 35.7%
▼ 2.2 pts
14.1%
Graduate+
National: 14.1%
▲ +0.0 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
233,596
Population
133,209
Labor Force
Employed
102,915
Unemployment Rate BLS LAUS 2025 annual
4% ▲ +0.5 pts YoY
Mean Commute 3 min below national avg
23.0 min
Work From Home vs 15.1% national
10.2%
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Elevated poverty: At 16.5%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Young population: Median age of 33 is materially below the U.S. norm, a workforce pipeline asset.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$26.8B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Norfolk city, Virginia, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Health Care and Social Assistance
23,268 27.1%
$74,411
2Professional, Scientific, and Technical Services
11,723 13.6%
$96,091
3Accommodation and Food Services
10,440 12.1%
$26,176
4Retail Trade
9,565 11.1%
$38,795
5Administrative and Support and Waste Management
8,968 10.4%
$54,083
6Transportation and Warehousing
8,572 10.0%
$93,260
7Finance and Insurance
4,641 5.4%
$120,063
8Other Services (except Public Administration)
3,484 4.1%
$52,693
9Wholesale Trade
2,951 3.4%
$82,762
10Real Estate and Rental and Leasing
2,372 2.8%
$69,699
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Key Takeaways
  • Largest sector: Health Care and Social Assistance employs 23,268 workers (27.1% of tracked sectors), at an average wage of $74,411.
  • Economic scale: Regional GDP of $26.8B (2024).
  • Wage stratification: Finance and Insurance averages $120,063 while Accommodation and Food Services averages $26,176, a 4.6x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Water Transportation
13.98x
888
Support Activities for Transportation
5.89x
4,462
Museums, Historical Sites, and Similar
2.17x
362
Textile Product Mills
1.76x
151
Transportation Equipment Manufacturing
1.75x
2,808
Heavy and Civil Engineering Construction
1.71x
1,874

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Transportation & Warehousing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
5,350
Cluster Employment
13.98x
Peak LQ
Concentrated Sub-Sectors
Water Transportation
13.98x 888
Support Activities for Transportation
5.89x 4,462
Museums, Historical Sites, and Similar
2.17x 362
Textile Product Mills
1.76x 151
Transportation Equipment Manufacturing
1.75x 2,808
Heavy and Civil Engineering Construction
1.71x 1,874

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.14x
Food Manufacturing
224 employed
0.22x
Publishing Industries and Telecommunications
186 employed
0.29x
Wholesale Trade Agents and Brokers
119 employed
0.29x
Warehousing and Storage
518 employed
0.31x
Fabricated Metal Product Manufacturing
407 employed
0.32x
Chemical Manufacturing
261 employed
0.33x
Machinery Manufacturing
328 employed
Key Takeaways
  • Top specialization: Water Transportation concentrates at 13.98x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 6 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Norfolk city's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$289,900
Median Home Value vs 2019
$1,321
Rent/Mo
46.3%
Owner-Occ
8.3%
Vacancy
4.4x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$1,492/mo
1 Bedroom
$1,512/mo
2 Bedroom
$1,713/mo
3 Bedroom
$2,376/mo
4 Bedroom
$2,797/mo
30% of monthly median household income (~$1,653/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 4.4x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • Renter-majority market: 46.3% owner-occupied; flexible labor mobility but consider home-buying pipeline if attracting families.
  • Affordable rent tiers: 2 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,653/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
155,620
Working Age (18-64) vs 2019
Mean Commute 3 min below national avg
23.0 min
Work From Home vs 15.1% national
10.2%
Prime-Age Employed (25-54)
70.1%
of prime-age population
Labor force participation rate: 71.6% of working-age population (18-64) 72% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
33.5%
HS Diploma+
90.2%
Regional / Statewide Institutions
Total credentials awarded
72,277/yr
Liberty University 25,513/yr
George Mason University 10,335/yr
Virginia Polytechnic Institute and State University 10,020/yr
University of Virginia-Main Campus 9,615/yr
Northern Virginia Community College 9,087/yr
Virginia Commonwealth University 7,707/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
16.3%
55-64 of working-age population (18-64)

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
40%
Service
18.7%
Sales & Office
20.9%
Construction / Maint.
8.3%
Production / Transport
12%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 102,915 employed workers.
Key Takeaways
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 45,868 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Norfolk city shows strong potential for water transportation attraction, with a 13.98x concentration and 888 jobs in this sub-sector. It ranks in the top decile nationally.

The interconnected base across water transportation, support activities for transportation, and museums, historical sites, and similar creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Norfolk city, Virginia, from federal data sources.

What is the population of Norfolk city, Virginia?

233,596 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Norfolk city, Virginia?

$66,109 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Norfolk city, Virginia?

4% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Norfolk city, Virginia?

$26.8B (U.S. Bureau of Economic Analysis, CAGDP1).