ExecutivePulse
Official Federal Data

Hanover County, Virginia

FIPS 51085 · Richmond, VA · Population 112,879
9 Sources Updated June 22, 2026
$112,805
Median Income
$80,734 national
3%
Unemployment
4% national
$9.2B
GDP
42.7%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$112,805
Per Capita
$53,490
Mean Household
$139,805
Poverty Rate
5.7%
Median Income Comparison
Hanover County$112,805
Virginia$93,170
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 19.2% (21,672 residents) 55-64: 14.6% (16,505 residents) 35-54: 26% (29,338 residents) 18-34: 18.6% (21,003 residents) Under 18: 21.6% (24,361 residents) 43 Median Age
Cohorts
Under 18 · 21.6%
18-34 · 18.6%
35-54 · 26%
55-64 · 14.6%
65+ · 19.2%
Race & Ethnicity
White81.5%
Black or African American8.4%
Asian2.1%
Hispanic or Latino(any race)4%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
94.5%
High School+
National: 89.6%
▲ +4.9 pts
42.7%
Bachelor's+
National: 35.7%
▲ +7.0 pts
16%
Graduate+
National: 14.1%
▲ +1.9 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
112,879
Population
60,139
Labor Force
Employed
58,379
Unemployment Rate BLS LAUS 2025 annual
3% ▲ +0.4 pts YoY
Mean Commute
26.9 min
Work From Home vs 15.1% national
19.1%
Key Takeaways
  • Income premium: Households earn well above the national median, supporting strong retail and housing markets.
  • Talent advantage: Bachelor's-or-higher attainment exceeds the national average by 7.0 pts, supports knowledge-economy and tech attraction.
  • Aging population: Median age of 43 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$9.2B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Hanover County, Virginia, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Retail Trade
7,715 19.5%
$46,004
2Health Care and Social Assistance
6,774 17.1%
$67,526
3Construction
6,468 16.3%
$79,561
4Accommodation and Food Services
4,029 10.2%
$25,261
5Administrative and Support and Waste Management
3,903 9.9%
$44,899
6Manufacturing
3,444 8.7%
$74,908
7Professional, Scientific, and Technical Services
2,406 6.1%
$92,604
8Arts, Entertainment, and Recreation
2,254 5.7%
$29,978
9Other Services (except Public Administration)
1,731 4.4%
$53,089
10Educational Services
889 2.2%
$48,506
Track industry shifts with AI

ExecutivePulse monitors WARN notices, BLS changes, and SEC filings for your top employers.

Learn More
Key Takeaways
  • Largest sector: Retail Trade employs 7,715 workers (19.5% of tracked sectors), at an average wage of $46,004.
  • Economic scale: Regional GDP of $9.2B (2024).
  • Wage stratification: Professional, Scientific, and Technical Services averages $92,604 while Accommodation and Food Services averages $25,261, a 3.7x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
Seeing a change here?

EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.

Get Deeper Trends

Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Paper Manufacturing
3.45x
448
Couriers and Messengers
3.27x
1,358
Wood Product Manufacturing
3.07x
456
Amusement, Gambling, and Recreation Industries
2.91x
2,056
Gasoline Stations and Fuel Dealers
2.79x
1,080
Specialty Trade Contractors
2.48x
4,776
Merchant Wholesalers, Nondurable Goods
2.41x
1,953
Merchant Wholesalers, Durable Goods
2.29x
2,880
Crop Production
2.09x
409
2.02x
171

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Wholesale Trade Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
4,833
Cluster Employment
2.41x
Peak LQ
Concentrated Sub-Sectors
Paper Manufacturing
3.45x 448
Couriers and Messengers
3.27x 1,358
Wood Product Manufacturing
3.07x 456
Amusement, Gambling, and Recreation Industries
2.91x 2,056
Gasoline Stations and Fuel Dealers
2.79x 1,080
Specialty Trade Contractors
2.48x 4,776
Merchant Wholesalers, Nondurable Goods
2.41x 1,953
Merchant Wholesalers, Durable Goods
2.29x 2,880
Crop Production
2.09x 409
2.02x 171

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.14x
Computer and Electronic Product Manufacturing
52 employed
0.27x
Clothing, Clothing Accessories, Shoe, and Jewelry Retailers
114 employed
0.28x
Computing Infrastructure Providers and Data Processing
51 employed
0.32x
Credit Intermediation and Related Activities
301 employed
0.32x
Accommodation
225 employed
Key Takeaways
  • Top specialization: Paper Manufacturing concentrates at 3.45x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
  • Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Hanover County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$400,400
Median Home Value vs 2019
$1,591
Rent/Mo
82.1%
Owner-Occ
4.3%
Vacancy
3.5x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$1,442/mo
1 Bedroom
$1,507/mo
2 Bedroom
$1,655/mo
3 Bedroom
$2,072/mo
4 Bedroom
$2,553/mo
30% of monthly median household income (~$2,820/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 3.5x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • High home ownership: 82.1% owner-occupied; rental supply may be tight for incoming workers.
  • Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$2,820/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
66,846
Working Age (18-64) vs 2019
Mean Commute
26.9 min
Work From Home vs 15.1% national
19.1%
Prime-Age Employed (25-54)
85.8%
of prime-age population
Labor force participation rate: 67.9% of working-age population (18-64) 68% Participation
▼ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
42.7%
HS Diploma+
94.5%
Regional / Statewide Institutions
Total credentials awarded
72,277/yr
Liberty University 25,513/yr
George Mason University 10,335/yr
Virginia Polytechnic Institute and State University 10,020/yr
University of Virginia-Main Campus 9,615/yr
Northern Virginia Community College 9,087/yr
Virginia Commonwealth University 7,707/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
24.7%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
49.5%
Service
12.2%
Sales & Office
21.3%
Construction / Maint.
9%
Production / Transport
8%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 58,379 employed workers.
Key Takeaways
  • Succession risk is real: 24.7% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 45,868 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Hanover County shows meaningful potential for paper manufacturing attraction, with a 3.45x concentration and 448 jobs in this sub-sector. Near-term succession risk is elevated, with 24.7% of the working-age population within 10 years of retirement age.

The interconnected base across paper manufacturing, couriers and messengers, and wood product manufacturing creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

Take it further

AI Insights: Built into ExecutivePulse. Continuous analysis tied to your own pipeline: industry-shift signals, prospect matches, retention prompts.

Managed Services: Prefer to hand it off? Our team delivers the analysis and consulting for you.

Schedule a Demo
Available as premium offerings.

Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Hanover County, Virginia, from federal data sources.

What is the population of Hanover County, Virginia?

112,879 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Hanover County, Virginia?

$112,805 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Hanover County, Virginia?

3% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Hanover County, Virginia?

$9.2B (U.S. Bureau of Economic Analysis, CAGDP1).