Bay County, Michigan

• Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
• Talent gap: Bachelor's-or-higher attainment trails the national average by 13.6 pts, relevant for advanced-services attraction strategy.
• Aging population: Median age of 44 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

• Largest sector: Health Care and Social Assistance employs 6,069 workers (23.2% of tracked sectors), at an average wage of $54,589.
• Economic scale: Regional GDP of $4.7B (2024).
• Wage stratification: Professional, Scientific, and Technical Services averages $98,746 while Accommodation and Food Services averages $22,111, a 4.5x spread in the same local economy, with implications for workforce development and talent strategy.

• Top specialization: Crop Production concentrates at 4.56x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
• Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
• Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.

• Affordable market: Home value to income ratio of 2.5x is well below the ~4.1x national average; supports talent attraction and family settlement narratives.
• High home ownership: 77% owner-occupied; rental supply may be tight for incoming workers.
• Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,544/mo), a clear cost-of-living advantage for workforce attraction.

• Succession risk is real: 25.2% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
• Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 35,780 annual credentials.

Bay County shows meaningful potential for crop production attraction, with a 4.56x concentration and 528 jobs in this sub-sector. Near-term succession risk is elevated, with 25.2% of the working-age population within 10 years of retirement age.

The interconnected base across crop production, plastics and rubber products manufacturing, and chemical manufacturing creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.