ExecutivePulse
Official Federal Data

Wapello County, Iowa

FIPS 19179 · Ottumwa, IA · Population 35,362
9 Sources Updated June 22, 2026
$64,766
Median Income
$80,734 national
4.3%
Unemployment
4% national
$2.2B
GDP
19.6%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$64,766
Per Capita
$33,358
Mean Household
$82,470
Poverty Rate
15.8%
Median Income Comparison
Wapello County$64,766
Iowa$75,059
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 18.4% (6,496 residents) 55-64: 13% (4,599 residents) 35-54: 23.7% (8,370 residents) 18-34: 21.1% (7,465 residents) Under 18: 23.8% (8,432 residents) 39 Median Age
Cohorts
Under 18 · 23.8%
18-34 · 21.1%
35-54 · 23.7%
55-64 · 13%
65+ · 18.4%
Race & Ethnicity
White79.1%
Black or African American3%
Asian1.8%
Hispanic or Latino(any race)13.4%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
88.6%
High School+
National: 89.6%
▼ 1.0 pts
19.6%
Bachelor's+
National: 35.7%
▼ 16.1 pts
7.6%
Graduate+
National: 14.1%
▼ 6.5 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
35,362
Population
17,300
Labor Force
Employed
16,511
Unemployment Rate BLS LAUS 2025 annual
4.3% ▲ +0.5 pts YoY
Mean Commute 6 min below national avg
20.0 min
Work From Home vs 15.1% national
5.5%
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Elevated poverty: At 15.8%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 16.1 pts, relevant for advanced-services attraction strategy.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$2.2B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Wapello County, Iowa, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
3,630 33.1%
$73,304
2Retail Trade
2,133 19.4%
$34,031
3Health Care and Social Assistance
2,009 18.3%
$56,151
4Accommodation and Food Services
1,166 10.6%
$17,551
5Transportation and Warehousing
658 6.0%
$55,615
6Administrative and Support and Waste Management
542 4.9%
$46,874
7Professional, Scientific, and Technical Services
288 2.6%
$54,607
8Wholesale Trade
276 2.5%
$63,779
9Educational Services
148 1.3%
$40,594
10Management of Companies and Enterprises
129 1.2%
$122,735
Track industry shifts with AI

ExecutivePulse monitors WARN notices, BLS changes, and SEC filings for your top employers.

Learn More
Key Takeaways
  • Largest sector: Manufacturing employs 3,630 workers (33.1% of tracked sectors), at an average wage of $73,304.
  • Economic scale: Regional GDP of $2.2B (2024).
  • Wage stratification: Management of Companies and Enterprises averages $122,735 while Accommodation and Food Services averages $17,551, a 7.0x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
Seeing a change here?

EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.

Get Deeper Trends

Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Machinery Manufacturing
5.81x
618
Gasoline Stations and Fuel Dealers
2.57x
263
Utilities
2.00x
118
1.92x
4,245
General Merchandise Retailers
1.81x
571
Building Material and Garden Supply Retailers
1.72x
231
Truck Transportation
1.66x
240
Motor Vehicle and Parts Dealers
1.54x
309
Couriers and Messengers
1.51x
166

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Goods-Producing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
4,245
Cluster Employment
1.92x
Peak LQ
Concentrated Sub-Sectors
Machinery Manufacturing
5.81x 618
Gasoline Stations and Fuel Dealers
2.57x 263
Utilities
2.00x 118
1.92x 4,245
General Merchandise Retailers
1.81x 571
Building Material and Garden Supply Retailers
1.72x 231
Truck Transportation
1.66x 240
Motor Vehicle and Parts Dealers
1.54x 309
Couriers and Messengers
1.51x 166

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.24x
Insurance Carriers and Related Activities
60 employed
0.27x
Professional, Scientific, and Technical Services
288 employed
0.31x
Amusement, Gambling, and Recreation Industries
58 employed
0.46x
Merchant Wholesalers, Durable Goods
154 employed
0.47x
Educational Services
148 employed
Key Takeaways
  • Top specialization: Machinery Manufacturing concentrates at 5.81x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 9 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 7 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Wapello County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$125,100
Median Home Value vs 2019
$920
Rent/Mo
68.4%
Owner-Occ
11%
Vacancy
1.9x
Home Value to Income Ratio - Affordable
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$793/mo
1 Bedroom
$814/mo
2 Bedroom
$1,068/mo
3 Bedroom
$1,354/mo
4 Bedroom
$1,468/mo
30% of monthly median household income (~$1,619/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • Affordable market: Home value to income ratio of 1.9x is well below the ~4.1x national average; supports talent attraction and family settlement narratives.
  • Elevated vacancy: 11% vacancy rate. In resort, rural, and seasonal markets much of this is recreational/seasonal (second homes), not available supply; confirm the vacancy-by-reason split before treating it as a redevelopment opportunity.
  • Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,619/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
20,434
Working Age (18-64) vs 2019
Mean Commute 6 min below national avg
20.0 min
Work From Home vs 15.1% national
5.5%
Prime-Age Employed (25-54)
81.1%
of prime-age population
Labor force participation rate: 64.2% of working-age population (18-64) 64% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
19.6%
HS Diploma+
88.6%
Regional / Statewide Institutions
Total credentials awarded
28,295/yr
University of Iowa 9,271/yr
Iowa State University 8,469/yr
Des Moines Area Community College 4,028/yr
University of Northern Iowa 2,755/yr
Kirkwood Community College 2,365/yr
Iowa Western Community College 1,407/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
22.5%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
30.5%
Service
14.2%
Sales & Office
17.6%
Construction / Maint.
9.4%
Production / Transport
28.2%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 16,511 employed workers.
Key Takeaways
  • Succession risk is real: 22.5% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Short commutes: 20.0-minute mean commute is a quality-of-life and labor-access advantage worth surfacing for site selectors.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 21,768 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Wapello County shows strong potential for machinery manufacturing attraction, with a 5.81x concentration and 618 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 22.5% of the working-age population within 10 years of retirement age.

The interconnected base across machinery manufacturing, gasoline stations and fuel dealers, and utilities creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

Take it further

AI Insights: Built into ExecutivePulse. Continuous analysis tied to your own pipeline: industry-shift signals, prospect matches, retention prompts.

Managed Services: Prefer to hand it off? Our team delivers the analysis and consulting for you.

Schedule a Demo
Available as premium offerings.

Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Wapello County, Iowa, from federal data sources.

What is the population of Wapello County, Iowa?

35,362 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Wapello County, Iowa?

$64,766 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Wapello County, Iowa?

4.3% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Wapello County, Iowa?

$2.2B (U.S. Bureau of Economic Analysis, CAGDP1).