ExecutivePulse
Official Federal Data

Marion County, Iowa

FIPS 19125 · Pella, IA · Population 33,642
9 Sources Updated June 22, 2026
$78,680
Median Income
$80,734 national
2.8%
Unemployment
4% national
$2.9B
GDP
32.1%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$78,680
Per Capita
$40,274
Mean Household
$100,547
Poverty Rate
8.2%
Median Income Comparison
Marion County$78,680
Iowa$75,059
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 19.4% (6,515 residents) 55-64: 13.4% (4,509 residents) 35-54: 23.5% (7,891 residents) 18-34: 20.7% (6,958 residents) Under 18: 23.1% (7,769 residents) 40 Median Age
Cohorts
Under 18 · 23.1%
18-34 · 20.7%
35-54 · 23.5%
55-64 · 13.4%
65+ · 19.4%
Race & Ethnicity
White94.4%
Black or African American0.4%
Asian1.4%
Hispanic or Latino(any race)2.3%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
94.8%
High School+
National: 89.6%
▲ +5.2 pts
32.1%
Bachelor's+
National: 35.7%
▼ 3.6 pts
9.7%
Graduate+
National: 14.1%
▼ 4.4 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
33,642
Population
17,587
Labor Force
Employed
17,166
Unemployment Rate BLS LAUS 2025 annual
2.8% ▲ +0.3 pts YoY
Mean Commute 5 min below national avg
21.0 min
Work From Home vs 15.1% national
10.2%
Key Takeaways
  • Broadly in line with U.S. norms across income, poverty, and education.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$2.9B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Marion County, Iowa, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
8,416 61.2%
$88,432
2Retail Trade
1,663 12.1%
$32,111
3Accommodation and Food Services
1,174 8.5%
$17,321
4Construction
578 4.2%
$69,620
5Wholesale Trade
490 3.6%
$94,016
6Other Services (except Public Administration)
417 3.0%
$38,942
7Administrative and Support and Waste Management
340 2.5%
$55,145
8Finance and Insurance
316 2.3%
$90,820
9Arts, Entertainment, and Recreation
235 1.7%
$14,201
10Information
128 0.9%
$67,137
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Key Takeaways
  • Largest sector: Manufacturing employs 8,416 workers (61.2% of tracked sectors), at an average wage of $88,432.
  • Economic scale: Regional GDP of $2.9B (2024).
  • Wage stratification: Wholesale Trade averages $94,016 while Arts, Entertainment, and Recreation averages $14,201, a 6.6x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Machinery Manufacturing
32.82x
4,474
3.22x
9,131
Nursing and Residential Care Facilities
1.62x
694
Gasoline Stations and Fuel Dealers
1.54x
202

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Goods-Producing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
9,131
Cluster Employment
3.22x
Peak LQ
Concentrated Sub-Sectors
Machinery Manufacturing
32.82x 4,474
3.22x 9,131
Nursing and Residential Care Facilities
1.62x 694
Gasoline Stations and Fuel Dealers
1.54x 202

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.25x
Administrative and Support Services
270 employed
0.27x
Insurance Carriers and Related Activities
89 employed
0.34x
Amusement, Gambling, and Recreation Industries
82 employed
Key Takeaways
  • Top specialization: Machinery Manufacturing concentrates at 32.82x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 4 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Marion County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$233,000
Median Home Value vs 2019
$884
Rent/Mo
77.7%
Owner-Occ
7.4%
Vacancy
3.0x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$701/mo
1 Bedroom
$808/mo
2 Bedroom
$1,016/mo
3 Bedroom
$1,218/mo
4 Bedroom
$1,356/mo
30% of monthly median household income (~$1,967/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 3.0x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • High home ownership: 77.7% owner-occupied; rental supply may be tight for incoming workers.
  • Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,967/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
19,358
Working Age (18-64) vs 2019
Mean Commute 5 min below national avg
21.0 min
Work From Home vs 15.1% national
10.2%
Prime-Age Employed (25-54)
89.7%
of prime-age population
Labor force participation rate: 68% of working-age population (18-64) 68% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
32.1%
HS Diploma+
94.8%
Regional / Statewide Institutions
Total credentials awarded
28,295/yr
University of Iowa 9,271/yr
Iowa State University 8,469/yr
Des Moines Area Community College 4,028/yr
University of Northern Iowa 2,755/yr
Kirkwood Community College 2,365/yr
Iowa Western Community College 1,407/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
23.3%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
40.1%
Service
14.1%
Sales & Office
17.3%
Construction / Maint.
9.2%
Production / Transport
19.2%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 17,166 employed workers.
Key Takeaways
  • Succession risk is real: 23.3% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Short commutes: 21.0-minute mean commute is a quality-of-life and labor-access advantage worth surfacing for site selectors.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 21,768 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Marion County shows strong potential for machinery manufacturing attraction, with a 32.82x concentration and 4,474 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 23.3% of the working-age population within 10 years of retirement age.

The interconnected base across machinery manufacturing, , and nursing and residential care facilities creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Marion County, Iowa, from federal data sources.

What is the population of Marion County, Iowa?

33,642 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Marion County, Iowa?

$78,680 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Marion County, Iowa?

2.8% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Marion County, Iowa?

$2.9B (U.S. Bureau of Economic Analysis, CAGDP1).