Official Federal Data
Hillsborough County, Florida
FIPS 12057 · Tampa-St. Petersburg-Clearwater, FL · Population 1,522,748
9 Sources
Updated June 22, 2026
$79,540 ▲
Median Income
$80,734 national
4% ▲
Unemployment
4% national
$152B ▲
GDP
38.1% ▲
Bachelor's+
35.7% national
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$79,540 ▲
Per Capita
$44,342 ▲
Mean Household
$112,697 ▲
Poverty Rate
12.7% ▼
Median Income Comparison
Hillsborough County$79,540
Florida$74,568
National$80,734
Population Profile
Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
Cohorts
Under 18 · 21.6%
18-34 · 24.1%
35-54 · 27.2%
55-64 · 12%
65+ · 15%
Race & Ethnicity
Hispanic or Latino is an ethnic category and overlaps with the race categories above.
Educational Attainment
Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
89.7%
High School+
National: 89.6%
▲ +0.1 pts
38.1%
Bachelor's+
National: 35.7%
▲ +2.4 pts
14.6%
Graduate+
National: 14.1%
▲ +0.5 pts
Employment Overview
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
1,522,748
Population
809,648
Labor Force
Employed
766,593
Unemployment Rate BLS LAUS 2025 annual
4% ▲ +0.6 pts YoY
Mean Commute 2 min above national avg
28.8 min
Work From Home vs 15.1% national
20.7%
Key Takeaways
- Broadly in line with U.S. norms across income, poverty, and education.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
Key Takeaways
- Largest sector: Health Care and Social Assistance employs 108,478 workers (17.8% of tracked sectors), at an average wage of $75,418.
- Economic scale: Regional GDP of $152B (2024).
- Wage stratification: Finance and Insurance averages $125,488 while Accommodation and Food Services averages $34,050, a 3.7x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Finance & Insurance Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
62,319
Cluster Employment
2.40x
Peak LQ
Concentrated Sub-Sectors
Lessors of Nonfinancial Intangible Assets
4.06x 454
Insurance Carriers and Related Activities
2.40x 31,830
Credit Intermediation and Related Activities
2.33x 30,489
Apparel Manufacturing
2.30x 928
Telecommunications
2.26x 6,855
Petroleum and Coal Products Manufacturing
1.88x 1,049
Furniture, Home Furnishings, and Other Retailers
1.61x 6,336
Scenic and Sightseeing Transportation
1.55x 239
Attraction Opportunities
LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.13x
Transportation Equipment Manufacturing
1,164 employed
0.13x
Transit and Ground Passenger Transportation
389 employed
0.19x
Plastics and Rubber Products Manufacturing
682 employed
0.23x
Animal Production and Aquaculture
312 employed
0.31x
Pipeline Transportation
90 employed
0.32x
Computer and Electronic Product Manufacturing
1,656 employed
0.35x
Paper Manufacturing
622 employed
Key Takeaways
- Top specialization: Lessors of Nonfinancial Intangible Assets concentrates at 4.06x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
- Cluster depth: 8 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
- Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$371,500 ▲
Median Home Value vs 2019
$1,667 ▲
Rent/Mo
61.5% ▲
Owner-Occ
7.5% ▼
Vacancy
4.7x
Home Value to Income Ratio
vs. ~4.1x national average
HUD Fair Market Rents
Source: HUD · Fair Market Rents FY2026
Studio
$1,593/mo
1 Bedroom
$1,696/mo
2 Bedroom
$1,977/mo
3 Bedroom
$2,527/mo
4 Bedroom
$3,077/mo
30% of monthly median household income (~$1,988/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
- In line with national: Home value to income ratio of 4.7x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,988/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
964,393 ▲
Working Age (18-64) vs 2019
Mean Commute 2 min above national avg
28.8 min
Work From Home vs 15.1% national
20.7%
Prime-Age Employed (25-54)
82.3%
of prime-age population
▲ vs 2019
Education & Talent Pipeline
Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
38.1% ▲
HS Diploma+
89.7% ▲
Regional / Statewide Institutions
Total credentials awarded
104,745/yr
20,166/yr
18,426/yr
18,084/yr
17,631/yr
16,153/yr
14,285/yr
Aging Workforce
Source: Census Bureau ACS · Derived from age & employment tables
19%
55-64 of working-age population (18-64)
Workforce by Occupation
Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
43.3%
Service
15.8%
Sales & Office
22%
Construction / Maint.
8.4%
Production / Transport
10.5%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 766,593 employed workers.
Key Takeaways
- Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 56,676 annual credentials.
Source: ACS workforce data and College Scorecard.
AI Insights
AI-assisted analysis, drawn from 9 federal data sources
Sample AI Insight
Hillsborough County shows meaningful potential for lessors of nonfinancial intangible assets attraction, with a 4.06x concentration and 454 jobs in this sub-sector.
The interconnected base across lessors of nonfinancial intangible assets, insurance carriers and related activities, and credit intermediation and related activities creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.
Industry Shift Analysis
Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100
Prospect Match Scores
Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
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Data Sources
Updated from official federal government data.
Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23
Frequently Asked Questions
Key economic and demographic figures for Hillsborough County, Florida, from federal data sources.
What is the population of Hillsborough County, Florida?
1,522,748 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Hillsborough County, Florida?
$79,540 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Hillsborough County, Florida?
4% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Hillsborough County, Florida?
$152B (U.S. Bureau of Economic Analysis, CAGDP1).
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