ExecutivePulse
Official Federal Data

Dodge County, Wisconsin

FIPS 55027 · Beaver Dam, WI · Population 88,742
9 Sources Updated June 22, 2026
$75,929
Median Income
$80,734 national
2.7%
Unemployment
4% national
$5B
GDP
20.3%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$75,929
Per Capita
$38,304
Mean Household
$90,922
Poverty Rate
8.5%
Median Income Comparison
Dodge County$75,929
Wisconsin$77,485
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 19% (16,859 residents) 55-64: 15.5% (13,713 residents) 35-54: 26.1% (23,190 residents) 18-34: 20% (17,745 residents) Under 18: 19.4% (17,235 residents) 43 Median Age
Cohorts
Under 18 · 19.4%
18-34 · 20%
35-54 · 26.1%
55-64 · 15.5%
65+ · 19%
Race & Ethnicity
White88.4%
Black or African American2.6%
Asian0.6%
Hispanic or Latino(any race)6.7%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
92.7%
High School+
National: 89.6%
▲ +3.1 pts
20.3%
Bachelor's+
National: 35.7%
▼ 15.4 pts
5.9%
Graduate+
National: 14.1%
▼ 8.2 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
88,742
Population
47,103
Labor Force
Employed
45,294
Unemployment Rate BLS LAUS 2025 annual
2.7% ▲ +0.1 pts YoY
Mean Commute 2 min below national avg
24.1 min
Work From Home vs 15.1% national
8.6%
Key Takeaways
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 15.4 pts, relevant for advanced-services attraction strategy.
  • Aging population: Median age of 43 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$5B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Dodge County, Wisconsin, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
11,062 38.8%
$70,125
2Health Care and Social Assistance
3,978 14.0%
$55,028
3Retail Trade
3,271 11.5%
$31,001
4Construction
3,062 10.8%
$103,287
5Accommodation and Food Services
1,920 6.7%
$18,619
6Transportation and Warehousing
1,676 5.9%
$63,786
7Other Services (except Public Administration)
1,128 4.0%
$61,636
8Management of Companies and Enterprises
912 3.2%
$130,802
9Administrative and Support and Waste Management
857 3.0%
$44,702
10Finance and Insurance
610 2.1%
$71,053
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Key Takeaways
  • Largest sector: Manufacturing employs 11,062 workers (38.8% of tracked sectors), at an average wage of $70,125.
  • Economic scale: Regional GDP of $5B (2024).
  • Wage stratification: Management of Companies and Enterprises averages $130,802 while Accommodation and Food Services averages $18,619, a 7.0x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Animal Production and Aquaculture
10.57x
675
Food Manufacturing
9.17x
3,854
Machinery Manufacturing
7.40x
1,904
Fabricated Metal Product Manufacturing
6.19x
2,090
Heavy and Civil Engineering Construction
5.08x
1,424
Electrical Equipment, Appliance Manufacturing
5.02x
514
2.81x
15,051
Gasoline Stations and Fuel Dealers
2.67x
662
Warehousing and Storage
2.20x
992
Repair and Maintenance
1.98x
683

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Goods-Producing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
15,051
Cluster Employment
2.81x
Peak LQ
Concentrated Sub-Sectors
Animal Production and Aquaculture
10.57x 675
Food Manufacturing
9.17x 3,854
Machinery Manufacturing
7.40x 1,904
Fabricated Metal Product Manufacturing
6.19x 2,090
Heavy and Civil Engineering Construction
5.08x 1,424
Electrical Equipment, Appliance Manufacturing
5.02x 514
2.81x 15,051
Gasoline Stations and Fuel Dealers
2.67x 662
Warehousing and Storage
2.20x 992
Repair and Maintenance
1.98x 683

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.17x
Real Estate
72 employed
0.18x
Professional, Scientific, and Technical Services
458 employed
0.22x
Accommodation
101 employed
Key Takeaways
  • Top specialization: Animal Production and Aquaculture concentrates at 10.57x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Dodge County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$231,900
Median Home Value vs 2019
$988
Rent/Mo
71.3%
Owner-Occ
6.8%
Vacancy
3.1x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$745/mo
1 Bedroom
$873/mo
2 Bedroom
$1,080/mo
3 Bedroom
$1,454/mo
4 Bedroom
$1,485/mo
30% of monthly median household income (~$1,898/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 3.1x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • High home ownership: 71.3% owner-occupied; rental supply may be tight for incoming workers.
  • Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,898/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
54,648
Working Age (18-64) vs 2019
Mean Commute 2 min below national avg
24.1 min
Work From Home vs 15.1% national
8.6%
Prime-Age Employed (25-54)
79.9%
of prime-age population
Labor force participation rate: 65.9% of working-age population (18-64) 66% Participation
▼ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
20.3%
HS Diploma+
92.7%
Regional / Statewide Institutions
Total credentials awarded
36,732/yr
University of Wisconsin-Madison 17,447/yr
University of Wisconsin-Milwaukee 5,987/yr
Marquette University 3,757/yr
Madison Area Technical College 3,280/yr
University of Wisconsin-Whitewater 3,231/yr
University of Wisconsin-Eau Claire 3,030/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
25.1%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
31.1%
Service
15.4%
Sales & Office
18.1%
Construction / Maint.
11.4%
Production / Transport
24.1%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 45,294 employed workers.
Key Takeaways
  • Succession risk is real: 25.1% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 27,191 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Dodge County shows strong potential for animal production and aquaculture attraction, with a 10.57x concentration and 675 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 25.1% of the working-age population within 10 years of retirement age.

The interconnected base across animal production and aquaculture, food manufacturing, and machinery manufacturing creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Dodge County, Wisconsin, from federal data sources.

What is the population of Dodge County, Wisconsin?

88,742 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Dodge County, Wisconsin?

$75,929 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Dodge County, Wisconsin?

2.7% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Dodge County, Wisconsin?

$5B (U.S. Bureau of Economic Analysis, CAGDP1).