ExecutivePulse
Official Federal Data

Marion County, West Virginia

FIPS 54049 · Fairmont, WV · Population 55,909
9 Sources Updated June 22, 2026
$67,370
Median Income
$80,734 national
4.2%
Unemployment
4% national
$3B
GDP
27.2%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$67,370
Per Capita
$34,952
Mean Household
$82,263
Poverty Rate
13.6%
Median Income Comparison
Marion County$67,370
West Virginia$59,608
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 20.1% (11,236 residents) 55-64: 12.5% (6,973 residents) 35-54: 23.9% (13,335 residents) 18-34: 23.7% (13,260 residents) Under 18: 19.9% (11,105 residents) 40 Median Age
Cohorts
Under 18 · 19.9%
18-34 · 23.7%
35-54 · 23.9%
55-64 · 12.5%
65+ · 20.1%
Race & Ethnicity
White91.6%
Black or African American2.6%
Asian0.6%
Hispanic or Latino(any race)1.6%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
92.8%
High School+
National: 89.6%
▲ +3.2 pts
27.2%
Bachelor's+
National: 35.7%
▼ 8.5 pts
9.9%
Graduate+
National: 14.1%
▼ 4.2 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
55,909
Population
27,163
Labor Force
Employed
25,851
Unemployment Rate BLS LAUS 2025 annual
4.2% ▲ +0.2 pts YoY
Mean Commute 1 min below national avg
25.7 min
Work From Home vs 15.1% national
11%
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 8.5 pts, relevant for advanced-services attraction strategy.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$3B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Marion County, West Virginia, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Health Care and Social Assistance
2,722 26.0%
$53,458
2Retail Trade
2,150 20.5%
$37,898
3Accommodation and Food Services
1,612 15.4%
$20,873
4Professional, Scientific, and Technical Services
1,009 9.6%
$89,984
5Utilities
693 6.6%
$122,415
6Other Services (except Public Administration)
638 6.1%
$34,963
7Transportation and Warehousing
590 5.6%
$56,590
8Wholesale Trade
458 4.4%
$70,345
9Finance and Insurance
397 3.8%
$80,596
10Arts, Entertainment, and Recreation
220 2.1%
$17,514
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Key Takeaways
  • Largest sector: Health Care and Social Assistance employs 2,722 workers (26% of tracked sectors), at an average wage of $53,458.
  • Economic scale: Regional GDP of $3B (2024).
  • Wage stratification: Utilities averages $122,415 while Arts, Entertainment, and Recreation averages $17,514, a 7.0x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Utilities
10.33x
693
Support Activities for Mining
7.11x
211
Gasoline Stations and Fuel Dealers
2.20x
257
Electrical Equipment, Appliance Manufacturing
1.89x
91
Motor Vehicle and Parts Dealers
1.89x
430
Nursing and Residential Care Facilities
1.71x
654
General Merchandise Retailers
1.56x
561

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Retail Trade Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
1,248
Cluster Employment
2.20x
Peak LQ
Concentrated Sub-Sectors
Utilities
10.33x 693
Support Activities for Mining
7.11x 211
Gasoline Stations and Fuel Dealers
2.20x 257
Electrical Equipment, Appliance Manufacturing
1.89x 91
Motor Vehicle and Parts Dealers
1.89x 430
Nursing and Residential Care Facilities
1.71x 654
General Merchandise Retailers
1.56x 561

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.11x
Hospitals
71 employed
0.17x
Educational Services
63 employed
Key Takeaways
  • Top specialization: Utilities concentrates at 10.33x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 7 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Marion County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$166,700
Median Home Value vs 2019
$932
Rent/Mo
76.7%
Owner-Occ
11.2%
Vacancy
2.5x
Home Value to Income Ratio - Affordable
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$742/mo
1 Bedroom
$838/mo
2 Bedroom
$1,007/mo
3 Bedroom
$1,235/mo
4 Bedroom
$1,624/mo
30% of monthly median household income (~$1,684/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • Affordable market: Home value to income ratio of 2.5x is well below the ~4.1x national average; supports talent attraction and family settlement narratives.
  • High home ownership: 76.7% owner-occupied; rental supply may be tight for incoming workers.
  • Elevated vacancy: 11.2% vacancy rate. In resort, rural, and seasonal markets much of this is recreational/seasonal (second homes), not available supply; confirm the vacancy-by-reason split before treating it as a redevelopment opportunity.
  • Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,684/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
33,568
Working Age (18-64) vs 2019
Mean Commute 1 min below national avg
25.7 min
Work From Home vs 15.1% national
11%
Prime-Age Employed (25-54)
79.7%
of prime-age population
Labor force participation rate: 60.6% of working-age population (18-64) 61% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
27.2%
HS Diploma+
92.8%
Regional / Statewide Institutions
Total credentials awarded
25,953/yr
American Public University System 14,167/yr
West Virginia University 6,534/yr
Marshall University 2,637/yr
University of Charleston 1,065/yr
Fairmont State University 863/yr
West Virginia University at Parkersburg 687/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
20.8%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
40%
Service
16.6%
Sales & Office
21%
Construction / Maint.
10.7%
Production / Transport
11.7%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 25,851 employed workers.
Key Takeaways
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 23,338 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Marion County shows strong potential for utilities attraction, with a 10.33x concentration and 693 jobs in this sub-sector. It ranks in the top decile nationally.

The interconnected base across utilities, support activities for mining, and gasoline stations and fuel dealers creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Marion County, West Virginia, from federal data sources.

What is the population of Marion County, West Virginia?

55,909 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Marion County, West Virginia?

$67,370 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Marion County, West Virginia?

4.2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Marion County, West Virginia?

$3B (U.S. Bureau of Economic Analysis, CAGDP1).