ExecutivePulse
Official Federal Data

Williamson County, Texas

FIPS 48491 · Austin-Round Rock-San Marcos, TX · Population 672,688
9 Sources Updated June 22, 2026
$111,340
Median Income
$80,734 national
3.5%
Unemployment
4% national
$44.6B
GDP
48.4%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$111,340
Per Capita
$53,505
Mean Household
$140,407
Poverty Rate
6.4%
Median Income Comparison
Williamson County$111,340
Texas$78,476
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 12.9% (86,908 residents) 55-64: 10.2% (68,734 residents) 35-54: 30.5% (205,170 residents) 18-34: 22.3% (149,930 residents) Under 18: 24.1% (161,946 residents) 37 Median Age
Cohorts
Under 18 · 24.1%
18-34 · 22.3%
35-54 · 30.5%
55-64 · 10.2%
65+ · 12.9%
Race & Ethnicity
White59.6%
Black or African American7%
Asian10%
Hispanic or Latino(any race)24.7%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
94.1%
High School+
National: 89.6%
▲ +4.5 pts
48.4%
Bachelor's+
National: 35.7%
▲ +12.7 pts
17.8%
Graduate+
National: 14.1%
▲ +3.7 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
672,688
Population
374,150
Labor Force
Employed
358,316
Unemployment Rate BLS LAUS 2025 annual
3.5% ▼ 0.1 pts YoY
Mean Commute 2 min above national avg
27.9 min
Work From Home vs 15.1% national
25.4%
Key Takeaways
  • Income premium: Households earn well above the national median, supporting strong retail and housing markets.
  • Talent advantage: Bachelor's-or-higher attainment exceeds the national average by 12.7 pts, supports knowledge-economy and tech attraction.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$44.6B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Williamson County, Texas, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Retail Trade
29,315 15.7%
$52,942
2Accommodation and Food Services
26,911 14.4%
$28,633
3Health Care and Social Assistance
25,502 13.6%
$61,993
4Construction
22,572 12.1%
$82,877
5Professional, Scientific, and Technical Services
20,358 10.9%
$173,445
6Manufacturing
15,721 8.4%
$152,264
7Finance and Insurance
14,730 7.9%
$99,493
8Wholesale Trade
12,580 6.7%
$147,823
9Administrative and Support and Waste Management
12,178 6.5%
$60,930
10Other Services (except Public Administration)
7,381 3.9%
$53,838
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Key Takeaways
  • Largest sector: Retail Trade employs 29,315 workers (15.7% of tracked sectors), at an average wage of $52,942.
  • Economic scale: Regional GDP of $44.6B (2024).
  • Wage stratification: Professional, Scientific, and Technical Services averages $173,445 while Accommodation and Food Services averages $28,633, a 6.1x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Computer and Electronic Product Manufacturing
4.08x
6,225
Mining (except Oil and Gas)
3.47x
997
Insurance Carriers and Related Activities
2.59x
10,299
Motion Picture and Sound Recording Industries
2.23x
1,235
Merchant Wholesalers, Durable Goods
2.16x
11,219
Specialty Trade Contractors
1.88x
14,977
Heavy and Civil Engineering Construction
1.85x
3,358
Electrical Equipment, Appliance Manufacturing
1.82x
1,202
Furniture, Home Furnishings, and Other Retailers
1.79x
2,104
Utilities
1.60x
1,473

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Construction Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
18,335
Cluster Employment
1.88x
Peak LQ
Concentrated Sub-Sectors
Computer and Electronic Product Manufacturing
4.08x 6,225
Mining (except Oil and Gas)
3.47x 997
Insurance Carriers and Related Activities
2.59x 10,299
Motion Picture and Sound Recording Industries
2.23x 1,235
Merchant Wholesalers, Durable Goods
2.16x 11,219
Specialty Trade Contractors
1.88x 14,977
Heavy and Civil Engineering Construction
1.85x 3,358
Electrical Equipment, Appliance Manufacturing
1.82x 1,202
Furniture, Home Furnishings, and Other Retailers
1.79x 2,104
Utilities
1.60x 1,473

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.16x
Warehousing and Storage
478 employed
0.20x
Beverage and Tobacco Product Manufacturing
99 employed
0.21x
Animal Production and Aquaculture
86 employed
0.21x
Food Manufacturing
565 employed
0.22x
Crop Production
179 employed
0.23x
Plastics and Rubber Products Manufacturing
247 employed
Key Takeaways
  • Top specialization: Computer and Electronic Product Manufacturing concentrates at 4.08x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
  • Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Williamson County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$447,000
Median Home Value vs 2019
$1,796
Rent/Mo
66.4%
Owner-Occ
3.9%
Vacancy
4.0x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$1,474/mo
1 Bedroom
$1,562/mo
2 Bedroom
$1,852/mo
3 Bedroom
$2,347/mo
4 Bedroom
$2,760/mo
30% of monthly median household income (~$2,783/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 4.0x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$2,783/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
423,834
Working Age (18-64) vs 2019
Mean Commute 2 min above national avg
27.9 min
Work From Home vs 15.1% national
25.4%
Prime-Age Employed (25-54)
85.1%
of prime-age population
Labor force participation rate: 73.3% of working-age population (18-64) 73% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
48.4%
HS Diploma+
94.1%
Regional / Statewide Institutions
Total credentials awarded
79,681/yr
Texas A&M University-College Station 20,117/yr
The University of Texas at Austin 17,432/yr
Lone Star College System 11,449/yr
Dallas College 10,913/yr
University of Houston 10,852/yr
Texas State University 8,918/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
16.2%
55-64 of working-age population (18-64)

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
52.9%
Service
12.1%
Sales & Office
20.5%
Construction / Maint.
6.4%
Production / Transport
8.1%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 358,316 employed workers.
Key Takeaways
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 48,998 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Williamson County shows meaningful potential for computer and electronic product manufacturing attraction, with a 4.08x concentration and 6,225 jobs in this sub-sector.

The interconnected base across computer and electronic product manufacturing, mining (except oil and gas), and insurance carriers and related activities creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Williamson County, Texas, from federal data sources.

What is the population of Williamson County, Texas?

672,688 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Williamson County, Texas?

$111,340 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Williamson County, Texas?

3.5% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Williamson County, Texas?

$44.6B (U.S. Bureau of Economic Analysis, CAGDP1).