Official Federal Data
Wilson County, Tennessee
FIPS 47189 · Nashville-Davidson--Murfreesboro--Franklin, TN · Population 158,805
9 Sources
Updated June 22, 2026
$95,839 ▲
Median Income
$80,734 national
2.9% ▲
Unemployment
4% national
$10.2B ▲
GDP
37.8% ▲
Bachelor's+
35.7% national
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$95,839 ▲
Per Capita
$46,888 ▲
Mean Household
$123,252 ▲
Poverty Rate
8% ▲
Median Income Comparison
Wilson County$95,839
Tennessee$69,595
National$80,734
Population Profile
Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
Cohorts
Under 18 · 23.4%
18-34 · 19.9%
35-54 · 27.8%
55-64 · 13%
65+ · 15.9%
Race & Ethnicity
Hispanic or Latino is an ethnic category and overlaps with the race categories above.
Educational Attainment
Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
93.4%
High School+
National: 89.6%
▲ +3.8 pts
37.8%
Bachelor's+
National: 35.7%
▲ +2.1 pts
12.7%
Graduate+
National: 14.1%
▼ 1.4 pts
Employment Overview
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
158,805
Population
83,787
Labor Force
Employed
81,002
Unemployment Rate BLS LAUS 2025 annual
2.9% ▲ +0.1 pts YoY
Mean Commute 4 min above national avg
30.1 min
Work From Home vs 15.1% national
16.8%
Key Takeaways
- Income premium: Households earn well above the national median, supporting strong retail and housing markets.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
Key Takeaways
- Largest sector: Transportation and Warehousing employs 15,357 workers (29.5% of tracked sectors), at an average wage of $59,090.
- Economic scale: Regional GDP of $10.2B (2024).
- Wage stratification: Finance and Insurance averages $110,366 while Accommodation and Food Services averages $25,138, a 4.4x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Transportation & Warehousing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
15,322
Cluster Employment
11.96x
Peak LQ
Concentrated Sub-Sectors
Warehousing and Storage
11.96x 9,529
Couriers and Messengers
6.61x 3,114
Support Activities for Transportation
3.89x 1,334
Paper Manufacturing
3.34x 492
Heavy and Civil Engineering Construction
2.31x 1,148
Truck Transportation
2.17x 1,345
Nonmetallic Mineral Product Manufacturing
2.00x 347
Electrical Equipment, Appliance Manufacturing
1.62x 294
Merchant Wholesalers, Durable Goods
1.59x 2,261
Attraction Opportunities
LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.23x
Computer and Electronic Product Manufacturing
95 employed
0.35x
Miscellaneous Manufacturing
90 employed
0.38x
Amusement, Gambling, and Recreation Industries
303 employed
0.39x
Telecommunications
96 employed
Key Takeaways
- Top specialization: Warehousing and Storage concentrates at 11.96x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 9 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
- Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$428,000 ▲
Median Home Value vs 2019
$1,486 ▲
Rent/Mo
77% ▲
Owner-Occ
6.2% ▼
Vacancy
4.5x
Home Value to Income Ratio
vs. ~4.1x national average
HUD Fair Market Rents
Source: HUD · Fair Market Rents FY2026
Studio
$1,507/mo
1 Bedroom
$1,578/mo
2 Bedroom
$1,730/mo
3 Bedroom
$2,211/mo
4 Bedroom
$2,696/mo
30% of monthly median household income (~$2,396/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
- In line with national: Home value to income ratio of 4.5x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- High home ownership: 77% owner-occupied; rental supply may be tight for incoming workers.
- Affordable rent tiers: 4 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$2,396/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
96,377 ▲
Working Age (18-64) vs 2019
Mean Commute 4 min above national avg
30.1 min
Work From Home vs 15.1% national
16.8%
Prime-Age Employed (25-54)
85.5%
of prime-age population
▲ vs 2019
Education & Talent Pipeline
Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
37.8% ▲
HS Diploma+
93.4% ▲
Regional / Statewide Institutions
Total credentials awarded
26,245/yr
8,049/yr
4,862/yr
4,677/yr
3,604/yr
2,551/yr
2,502/yr
Aging Workforce
Source: Census Bureau ACS · Derived from age & employment tables
21.4%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.
Workforce by Occupation
Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
44.3%
Service
13.2%
Sales & Office
21.3%
Construction / Maint.
7.3%
Production / Transport
13.9%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 81,002 employed workers.
Key Takeaways
- Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 17,588 annual credentials.
Source: ACS workforce data and College Scorecard.
AI Insights
AI-assisted analysis, drawn from 9 federal data sources
Sample AI Insight
Wilson County shows strong potential for warehousing and storage attraction, with a 11.96x concentration and 9,529 jobs in this sub-sector. It ranks in the top decile nationally.
The interconnected base across warehousing and storage, couriers and messengers, and support activities for transportation creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.
Industry Shift Analysis
Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100
Prospect Match Scores
Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
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Data Sources
Updated from official federal government data.
Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23
Frequently Asked Questions
Key economic and demographic figures for Wilson County, Tennessee, from federal data sources.
What is the population of Wilson County, Tennessee?
158,805 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Wilson County, Tennessee?
$95,839 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Wilson County, Tennessee?
2.9% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Wilson County, Tennessee?
$10.2B (U.S. Bureau of Economic Analysis, CAGDP1).
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