ExecutivePulse
Official Federal Data

Unicoi County, Tennessee

FIPS 47171 · Johnson City, TN · Population 17,756
9 Sources Updated June 22, 2026
$52,218
Median Income
$80,734 national
4.6%
Unemployment
4% national
$813M
GDP
21.3%
Bachelor's+
35.7% national
Small population: 17,756 residents. These figures come from the U.S. Census Bureau’s American Community Survey 5-year estimates, which carry a wide margin of error for places under 20,000 people. Read each value as an approximate range, and treat year-over-year changes as indicative rather than exact. A small shift can reflect survey sampling, not a real change on the ground.

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$52,218
Per Capita
$30,307
Mean Household
$70,417
Poverty Rate
14.3% approx.
Median Income Comparison
Unicoi County$52,218
Tennessee$69,595
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 23.7% (4,216 residents) 55-64: 15.4% (2,727 residents) 35-54: 24.3% (4,320 residents) 18-34: 18.7% (3,324 residents) Under 18: 17.8% (3,169 residents) 47 Median Age
Cohorts
Under 18 · 17.8%
18-34 · 18.7%
35-54 · 24.3%
55-64 · 15.4%
65+ · 23.7%
Race & Ethnicity
White90.9%
Black or African American0.7%
Asian0.1%
Hispanic or Latino(any race)6.7%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
86.8%
High School+
National: 89.6%
▼ 2.8 pts
21.3%
Bachelor's+
National: 35.7%
▼ 14.4 pts
7.9%
Graduate+
National: 14.1%
▼ 6.2 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
17,756
Population
8,152
Labor Force
Employed
7,787
Unemployment Rate BLS LAUS 2025 annual
4.6% ▲ +0.5 pts YoY
Mean Commute
25.9 min
Work From Home vs 15.1% national
6%
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Elevated poverty: At 14.3%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 14.4 pts, relevant for advanced-services attraction strategy.
  • Aging population: Median age of 47 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$813M
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Unicoi County, Tennessee, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
1,611 66.0%
$93,048
2Retail Trade
580 23.8%
$29,583
3Other Services (except Public Administration)
105 4.3%
$34,584
4Finance and Insurance
67 2.7%
$58,145
5Wholesale Trade
56 2.3%
$63,341
6Real Estate and Rental and Leasing
23 0.9%
$42,322
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Key Takeaways
  • Largest sector: Manufacturing employs 1,611 workers (66% of tracked sectors), at an average wage of $93,048.
  • Economic scale: Regional GDP of $813M (2024).
  • Wage stratification: Manufacturing averages $93,048 while Retail Trade averages $29,583, a 3.1x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Plastics and Rubber Products Manufacturing
13.09x
285
2.59x
1,823
Food and Beverage Retailers
1.57x
158

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Goods-Producing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
1,823
Cluster Employment
2.59x
Peak LQ
Concentrated Sub-Sectors
Plastics and Rubber Products Manufacturing
13.09x 285
2.59x 1,823
Food and Beverage Retailers
1.57x 158

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.46x
Specialty Trade Contractors
75 employed
Key Takeaways
  • Top specialization: Plastics and Rubber Products Manufacturing concentrates at 13.09x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 3 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 4 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Unicoi County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$189,600
Median Home Value vs 2019
$750
Rent/Mo
72.9%
Owner-Occ
10.9%
Vacancy
3.6x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$887/mo
1 Bedroom
$893/mo
2 Bedroom
$1,132/mo
3 Bedroom
$1,398/mo
4 Bedroom
$1,548/mo
30% of monthly median household income (~$1,305/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 3.6x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • High home ownership: 72.9% owner-occupied; rental supply may be tight for incoming workers.
  • Elevated vacancy: 10.9% vacancy rate. In resort, rural, and seasonal markets much of this is recreational/seasonal (second homes), not available supply; confirm the vacancy-by-reason split before treating it as a redevelopment opportunity.
  • Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,305/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
10,371
Working Age (18-64) vs 2019
Mean Commute
25.9 min
Work From Home vs 15.1% national
6%
Prime-Age Employed (25-54)
76.5%
of prime-age population
Labor force participation rate: 55.9% of working-age population (18-64) 56% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
21.3%
HS Diploma+
86.8%
Regional / Statewide Institutions
Total credentials awarded
26,245/yr
The University of Tennessee-Knoxville 8,049/yr
University of Memphis 4,862/yr
Middle Tennessee State University 4,677/yr
East Tennessee State University 3,604/yr
The University of Tennessee-Chattanooga 2,551/yr
Tennessee Technological University 2,502/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
26.3%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
35.6%
Service
14.2%
Sales & Office
19.7%
Construction / Maint.
10.4%
Production / Transport
20.1%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 7,787 employed workers.
Key Takeaways
  • Succession risk is real: 26.3% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Low participation: 55.9% labor force participation suggests untapped capacity; workforce development programs may unlock supply.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 17,588 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Unicoi County shows strong potential for plastics and rubber products manufacturing attraction, with a 13.09x concentration and 285 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 26.3% of the working-age population within 10 years of retirement age.

The interconnected base across plastics and rubber products manufacturing, , and food and beverage retailers creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Unicoi County, Tennessee, from federal data sources.

What is the population of Unicoi County, Tennessee?

17,756 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Unicoi County, Tennessee?

$52,218 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Unicoi County, Tennessee?

4.6% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Unicoi County, Tennessee?

$813M (U.S. Bureau of Economic Analysis, CAGDP1).