ExecutivePulse
Official Federal Data

Codington County, South Dakota

FIPS 46029 · Watertown, SD · Population 28,767
9 Sources Updated June 22, 2026
$72,727
Median Income
$80,734 national
2%
Unemployment
4% national
$2.1B
GDP
21.4%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$72,727
Per Capita
$39,825
Mean Household
$90,805
Poverty Rate
8.8%
Median Income Comparison
Codington County$72,727
South Dakota$75,081
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 19.6% (5,625 residents) 55-64: 13.2% (3,794 residents) 35-54: 23.6% (6,775 residents) 18-34: 20.7% (5,961 residents) Under 18: 23% (6,612 residents) 40 Median Age
Cohorts
Under 18 · 23%
18-34 · 20.7%
35-54 · 23.6%
55-64 · 13.2%
65+ · 19.6%
Race & Ethnicity
White90.5%
Black or African American1.1%
Asian0.6%
Hispanic or Latino(any race)3.3%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
93.9%
High School+
National: 89.6%
▲ +4.3 pts
21.4%
Bachelor's+
National: 35.7%
▼ 14.3 pts
5.7%
Graduate+
National: 14.1%
▼ 8.4 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
28,767
Population
15,741
Labor Force
Employed
15,409
Unemployment Rate BLS LAUS 2025 annual
2% ▲ +0.3 pts YoY
Mean Commute 12 min below national avg
14.1 min
Work From Home vs 15.1% national
5.6%
Key Takeaways
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 14.3 pts, relevant for advanced-services attraction strategy.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$2.1B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Codington County, South Dakota, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
3,275 24.2%
$63,808
2Retail Trade
2,579 19.1%
$38,049
3Health Care and Social Assistance
2,037 15.1%
$65,433
4Accommodation and Food Services
1,579 11.7%
$20,602
5Construction
1,033 7.6%
$66,276
6Wholesale Trade
949 7.0%
$72,056
7Finance and Insurance
668 4.9%
$80,608
8Transportation and Warehousing
523 3.9%
$51,329
9Other Services (except Public Administration)
485 3.6%
$40,749
10Professional, Scientific, and Technical Services
396 2.9%
$75,296
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Key Takeaways
  • Largest sector: Manufacturing employs 3,275 workers (24.2% of tracked sectors), at an average wage of $63,808.
  • Economic scale: Regional GDP of $2.1B (2024).
  • Wage stratification: Finance and Insurance averages $80,608 while Accommodation and Food Services averages $20,602, a 3.9x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Machinery Manufacturing
8.62x
1,035
Animal Production and Aquaculture
5.54x
165
Transportation Equipment Manufacturing
3.14x
602
Fabricated Metal Product Manufacturing
2.93x
461
Gasoline Stations and Fuel Dealers
2.64x
305
Plastics and Rubber Products Manufacturing
2.54x
196
Computer and Electronic Product Manufacturing
2.45x
270
Building Material and Garden Supply Retailers
2.39x
361
Motor Vehicle and Parts Dealers
1.92x
434
Sporting Goods, Hobby, Musical Instrument, Book, and Misc. Retailers
1.86x
304

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Manufacturing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
2,564
Cluster Employment
8.62x
Peak LQ
Concentrated Sub-Sectors
Machinery Manufacturing
8.62x 1,035
Animal Production and Aquaculture
5.54x 165
Transportation Equipment Manufacturing
3.14x 602
Fabricated Metal Product Manufacturing
2.93x 461
Gasoline Stations and Fuel Dealers
2.64x 305
Plastics and Rubber Products Manufacturing
2.54x 196
Computer and Electronic Product Manufacturing
2.45x 270
Building Material and Garden Supply Retailers
2.39x 361
Motor Vehicle and Parts Dealers
1.92x 434
Sporting Goods, Hobby, Musical Instrument, Book, and Misc. Retailers
1.86x 304

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.23x
Educational Services
84 employed
0.32x
Administrative and Support Services
299 employed
0.33x
Professional, Scientific, and Technical Services
396 employed
Key Takeaways
  • Top specialization: Machinery Manufacturing concentrates at 8.62x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Codington County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$237,700
Median Home Value vs 2019
$938
Rent/Mo
69.8%
Owner-Occ
7.4%
Vacancy
3.3x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$747/mo
1 Bedroom
$825/mo
2 Bedroom
$1,083/mo
3 Bedroom
$1,319/mo
4 Bedroom
$1,605/mo
30% of monthly median household income (~$1,818/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 3.3x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,818/mo), a clear cost-of-living advantage for workforce attraction.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
16,530
Working Age (18-64) vs 2019
Mean Commute 12 min below national avg
14.1 min
Work From Home vs 15.1% national
5.6%
Prime-Age Employed (25-54)
89.5%
of prime-age population
Labor force participation rate: 71% of working-age population (18-64) 71% Participation
▼ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
21.4%
HS Diploma+
93.9%
Regional / Statewide Institutions
Total credentials awarded
7,826/yr
South Dakota State University 2,703/yr
University of South Dakota 2,132/yr
Augustana University 818/yr
Southeast Technical College 797/yr
Lake Area Technical College 793/yr
Dakota State University 583/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
23%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
31.5%
Service
14.7%
Sales & Office
24.3%
Construction / Maint.
10.9%
Production / Transport
18.6%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 15,409 employed workers.
Key Takeaways
  • Succession risk is real: 23% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Short commutes: 14.1-minute mean commute is a quality-of-life and labor-access advantage worth surfacing for site selectors.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 5,653 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Codington County shows strong potential for machinery manufacturing attraction, with a 8.62x concentration and 1,035 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 23% of the working-age population within 10 years of retirement age.

The interconnected base across machinery manufacturing, animal production and aquaculture, and transportation equipment manufacturing creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Codington County, South Dakota, from federal data sources.

What is the population of Codington County, South Dakota?

28,767 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Codington County, South Dakota?

$72,727 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Codington County, South Dakota?

2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Codington County, South Dakota?

$2.1B (U.S. Bureau of Economic Analysis, CAGDP1).