ExecutivePulse
Official Federal Data

Hatillo Municipio, Puerto Rico

FIPS 72065 · Arecibo, PR · Population 38,157
7 Sources Updated June 22, 2026
$28,146
Median Income
$80,734 national
5.2%
Unemployment
4% national
14,867
Labor Force
31.4%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$28,146
Per Capita
$16,420
Mean Household
$40,604
Poverty Rate
37.2%
Median Income Comparison
Hatillo Municipio$28,146
Puerto Rico$26,297
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 23.4% (8,916 residents) 55-64: 14% (5,341 residents) 35-54: 26.2% (10,015 residents) 18-34: 21.4% (8,150 residents) Under 18: 15% (5,735 residents) 46 Median Age
Cohorts
Under 18 · 15%
18-34 · 21.4%
35-54 · 26.2%
55-64 · 14%
65+ · 23.4%
Race & Ethnicity
White54.6%
Black or African American3.5%
Asian0%
Hispanic or Latino(any race)99.7%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
77.8%
High School+
National: 89.6%
▼ 11.8 pts
31.4%
Bachelor's+
National: 35.7%
▼ 4.3 pts
9.4%
Graduate+
National: 14.1%
▼ 4.7 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
38,157
Population
14,867
Labor Force
Employed
13,829
Unemployment Rate BLS LAUS 2025 annual
5.2%
Mean Commute
26.1 min
Work From Home vs 15.1% national
5.2%
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Elevated poverty: At 37.2%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Aging population: Median age of 46 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

Economy & Industry

Bureau of Labor Statistics QCEW

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Hatillo Municipio, Puerto Rico, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Retail Trade
3,926 47.5%
$25,024
2Accommodation and Food Services
1,492 18.1%
$15,586
3Health Care and Social Assistance
751 9.1%
$34,120
4Manufacturing
667 8.1%
$29,445
5Agriculture, Forestry, Fishing and Hunting
329 4.0%
$15,257
6Administrative and Support and Waste Management
328 4.0%
$21,856
7Finance and Insurance
324 3.9%
$39,656
8Construction
203 2.5%
$24,730
9Professional, Scientific, and Technical Services
155 1.9%
$36,246
10Wholesale Trade
88 1.1%
$24,476
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Key Takeaways
  • Largest sector: Retail Trade employs 3,926 workers (47.5% of tracked sectors), at an average wage of $25,024.
  • Wage stratification: Finance and Insurance averages $39,656 while Agriculture, Forestry, Fishing and Hunting averages $15,257, a 2.6x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Animal Production and Aquaculture
18.60x
316
Clothing, Clothing Accessories, Shoe, and Jewelry Retailers
6.70x
482
General Merchandise Retailers
6.43x
1,309
Building Material and Garden Supply Retailers
5.19x
448
Health and Personal Care Retailers
4.35x
290
Motor Vehicle and Parts Dealers
3.70x
476
Food and Beverage Retailers
3.14x
642
Gasoline Stations and Fuel Dealers
2.12x
140
Food Manufacturing
1.95x
218

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Retail Trade Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
3,787
Cluster Employment
6.70x
Peak LQ
Concentrated Sub-Sectors
Animal Production and Aquaculture
18.60x 316
Clothing, Clothing Accessories, Shoe, and Jewelry Retailers
6.70x 482
General Merchandise Retailers
6.43x 1,309
Building Material and Garden Supply Retailers
5.19x 448
Health and Personal Care Retailers
4.35x 290
Motor Vehicle and Parts Dealers
3.70x 476
Food and Beverage Retailers
3.14x 642
Gasoline Stations and Fuel Dealers
2.12x 140
Food Manufacturing
1.95x 218

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.23x
Professional, Scientific, and Technical Services
155 employed
Key Takeaways
  • Top specialization: Animal Production and Aquaculture concentrates at 18.60x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 9 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Hatillo Municipio's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$134,800
Median Home Value vs 2019
$595
Rent/Mo
71.7%
Owner-Occ
21.6%
Vacancy
4.8x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$437/mo
1 Bedroom
$440/mo
2 Bedroom
$510/mo
3 Bedroom
$699/mo
4 Bedroom
$787/mo
30% of monthly median household income (~$704/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 4.8x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • High home ownership: 71.7% owner-occupied; rental supply may be tight for incoming workers.
  • Elevated vacancy: 21.6% vacancy rate. In resort, rural, and seasonal markets much of this is recreational/seasonal (second homes), not available supply; confirm the vacancy-by-reason split before treating it as a redevelopment opportunity.
  • Affordable rent tiers: 4 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$704/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
23,506
Working Age (18-64) vs 2019
Mean Commute
26.1 min
Work From Home vs 15.1% national
5.2%
Prime-Age Employed (25-54)
69.8%
of prime-age population
Labor force participation rate: 45.9% of working-age population (18-64) 46% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
31.4%
HS Diploma+
77.8%
Regional / Statewide Institutions
Total credentials awarded
19,616/yr
NUC University 9,792/yr
University of Puerto Rico-Rio Piedras 2,424/yr
Universidad Ana G. Mendez-Gurabo Campus 2,248/yr
University of Puerto Rico-Mayaguez 1,993/yr
Universidad Ana G. Mendez-Cupey Campus 1,831/yr
Universidad Ana G. Mendez-Carolina Campus 1,328/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
22.7%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
35.7%
Service
16.5%
Sales & Office
26.3%
Construction / Maint.
10.7%
Production / Transport
10.8%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 13,829 employed workers.
Key Takeaways
  • Succession risk is real: 22.7% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Low participation: 45.9% labor force participation suggests untapped capacity; workforce development programs may unlock supply.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 14,464 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 7 federal data sources

Sample AI Insight

Hatillo Municipio shows strong potential for animal production and aquaculture attraction, with a 18.60x concentration and 316 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 22.7% of the working-age population within 10 years of retirement age.

The interconnected base across animal production and aquaculture, clothing, clothing accessories, shoe, and jewelry retailers, and general merchandise retailers creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Hatillo Municipio, Puerto Rico, from federal data sources.

What is the population of Hatillo Municipio, Puerto Rico?

38,157 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Hatillo Municipio, Puerto Rico?

$28,146 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Hatillo Municipio, Puerto Rico?

5.2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).