Official Federal Data
Cumberland County, New Jersey
FIPS 34011 · Vineland, NJ · Population 153,305
9 Sources
Updated June 22, 2026
$67,436 ▲
Median Income
$80,734 national
8.1% ▲
Unemployment
4% national
$8.5B ▲
GDP
18.9% ▲
Bachelor's+
35.7% national
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$67,436 ▲
Per Capita
$32,721 ▲
Mean Household
$92,848 ▲
Poverty Rate
15.6% ▼
Median Income Comparison
Cumberland County$67,436
New Jersey$103,556
National$80,734
Population Profile
Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
Cohorts
Under 18 · 24.4%
18-34 · 22%
35-54 · 25.6%
55-64 · 12.2%
65+ · 15.8%
Race & Ethnicity
Hispanic or Latino is an ethnic category and overlaps with the race categories above.
Educational Attainment
Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
81.6%
High School+
National: 89.6%
▼ 8.0 pts
18.9%
Bachelor's+
National: 35.7%
▼ 16.8 pts
6.1%
Graduate+
National: 14.1%
▼ 8.0 pts
Employment Overview
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
153,305
Population
69,078
Labor Force
Employed
64,357
Unemployment Rate BLS LAUS 2025 annual
8.1% ▲ +0.8 pts YoY
Mean Commute 1 min below national avg
25.5 min
Work From Home vs 15.1% national
5.4%
Key Takeaways
- Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
- Elevated poverty: At 15.6%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
- Talent gap: Bachelor's-or-higher attainment trails the national average by 16.8 pts, relevant for advanced-services attraction strategy.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
Key Takeaways
- Largest sector: Health Care and Social Assistance employs 10,780 workers (25.6% of tracked sectors), at an average wage of $61,484.
- Economic scale: Regional GDP of $8.5B (2024).
- Wage stratification: Construction averages $88,655 while Accommodation and Food Services averages $24,569, a 3.6x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Goods-Producing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
14,212
Cluster Employment
1.62x
Peak LQ
Concentrated Sub-Sectors
Nonmetallic Mineral Product Manufacturing
19.30x 3,092
Support Activities for Agriculture and Forestry
10.15x 1,490
Crop Production
6.42x 1,313
Paper Manufacturing
4.15x 565
Food Manufacturing
3.59x 2,468
Merchant Wholesalers, Nondurable Goods
2.91x 2,473
Gasoline Stations and Fuel Dealers
1.87x 757
1.62x 14,212
Food and Beverage Retailers
1.62x 2,038
Heavy and Civil Engineering Construction
1.58x 725
Attraction Opportunities
LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.18x
Chemical Manufacturing
61 employed
0.18x
Transportation Equipment Manufacturing
122 employed
0.33x
Educational Services
417 employed
0.35x
Construction of Buildings
254 employed
0.36x
Machinery Manufacturing
151 employed
Key Takeaways
- Top specialization: Nonmetallic Mineral Product Manufacturing concentrates at 19.30x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
- Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$221,400 ▲
Median Home Value vs 2019
$1,282 ▲
Rent/Mo
66.5% ▲
Owner-Occ
6.1% ▼
Vacancy
3.3x
Home Value to Income Ratio
vs. ~4.1x national average
HUD Fair Market Rents
Source: HUD · Fair Market Rents FY2026
Studio
$1,280/mo
1 Bedroom
$1,375/mo
2 Bedroom
$1,673/mo
3 Bedroom
$2,303/mo
4 Bedroom
$2,311/mo
30% of monthly median household income (~$1,686/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
- In line with national: Home value to income ratio of 3.3x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,686/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
91,686 ▼
Working Age (18-64) vs 2019
Mean Commute 1 min below national avg
25.5 min
Work From Home vs 15.1% national
5.4%
Prime-Age Employed (25-54)
70.4%
of prime-age population
▲ vs 2019
Education & Talent Pipeline
Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
18.9% ▲
HS Diploma+
81.6% ▲
Regional / Statewide Institutions
Total credentials awarded
32,479/yr
13,105/yr
5,800/yr
5,465/yr
3,249/yr
2,792/yr
2,068/yr
Aging Workforce
Source: Census Bureau ACS · Derived from age & employment tables
20.4%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.
Workforce by Occupation
Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
29.8%
Service
21.4%
Sales & Office
18.7%
Construction / Maint.
10.8%
Production / Transport
19.3%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 64,357 employed workers.
Key Takeaways
- Low participation: 59.6% labor force participation suggests untapped capacity; workforce development programs may unlock supply.
- Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 24,370 annual credentials.
Source: ACS workforce data and College Scorecard.
AI Insights
AI-assisted analysis, drawn from 9 federal data sources
Sample AI Insight
Cumberland County shows strong potential for nonmetallic mineral product manufacturing attraction, with a 19.30x concentration and 3,092 jobs in this sub-sector. It ranks in the top decile nationally.
The interconnected base across nonmetallic mineral product manufacturing, support activities for agriculture and forestry, and crop production creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.
Industry Shift Analysis
Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100
Prospect Match Scores
Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
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Data Sources
Updated from official federal government data.
Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23
Frequently Asked Questions
Key economic and demographic figures for Cumberland County, New Jersey, from federal data sources.
What is the population of Cumberland County, New Jersey?
153,305 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Cumberland County, New Jersey?
$67,436 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Cumberland County, New Jersey?
8.1% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Cumberland County, New Jersey?
$8.5B (U.S. Bureau of Economic Analysis, CAGDP1).
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