Official Federal Data
Carson City, Nevada
FIPS 32510 · Carson City, NV · Population 58,384
9 Sources
Updated June 22, 2026
$72,355 ▲
Median Income
$80,734 national
4.2% ▼
Unemployment
4% national
$5.4B ▲
GDP
23.7% ▲
Bachelor's+
35.7% national
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$72,355 ▲
Per Capita
$39,432 ▲
Mean Household
$97,042 ▲
Poverty Rate
10.3% ▼
Median Income Comparison
Carson City$72,355
Nevada$78,260
National$80,734
Population Profile
Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
Cohorts
Under 18 · 19.9%
18-34 · 20.7%
35-54 · 24%
55-64 · 14.2%
65+ · 21.2%
Race & Ethnicity
Hispanic or Latino is an ethnic category and overlaps with the race categories above.
Educational Attainment
Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
89.2%
High School+
National: 89.6%
▼ 0.4 pts
23.7%
Bachelor's+
National: 35.7%
▼ 12.0 pts
9.2%
Graduate+
National: 14.1%
▼ 4.9 pts
Employment Overview
Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
58,384
Population
28,501
Labor Force
Employed
26,862
Unemployment Rate BLS LAUS 2025 annual
4.2% ▼ 0.3 pts YoY
Mean Commute 6 min below national avg
20.5 min
Work From Home vs 15.1% national
9.8%
Key Takeaways
- Talent gap: Bachelor's-or-higher attainment trails the national average by 12.0 pts, relevant for advanced-services attraction strategy.
- Aging population: Median age of 42 is materially above the U.S. norm; succession planning and senior-services demand are real factors.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
Key Takeaways
- Largest sector: Health Care and Social Assistance employs 4,857 workers (25% of tracked sectors), at an average wage of $70,285.
- Economic scale: Regional GDP of $5.4B (2024).
- Wage stratification: Wholesale Trade averages $109,952 while Accommodation and Food Services averages $28,616, a 3.8x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Retail Trade Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
1,336
Cluster Employment
2.10x
Peak LQ
Concentrated Sub-Sectors
Primary Metal Manufacturing
2.91x 220
Fabricated Metal Product Manufacturing
2.22x 662
Motor Vehicle and Parts Dealers
2.10x 895
Computer and Electronic Product Manufacturing
1.79x 373
Building Material and Garden Supply Retailers
1.54x 441
Attraction Opportunities
LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.11x
Educational Services
77 employed
0.32x
Merchant Wholesalers, Nondurable Goods
145 employed
Key Takeaways
- Top specialization: Primary Metal Manufacturing concentrates at 2.91x the national norm.
- Cluster depth: 5 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
- Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$453,000 ▲
Median Home Value vs 2019
$1,248 ▲
Rent/Mo
62.3% ▲
Owner-Occ
5.8% ▲
Vacancy
6.3x
Home Value to Income Ratio - Stretched
vs. ~4.1x national average
HUD Fair Market Rents
Source: HUD · Fair Market Rents FY2026
Studio
$1,105/mo
1 Bedroom
$1,212/mo
2 Bedroom
$1,546/mo
3 Bedroom
$2,150/mo
4 Bedroom
$2,593/mo
30% of monthly median household income (~$1,809/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
- Stretched market: Home value to income ratio of 6.3x is well above the ~4.1x national average; attainable workforce housing may be a recruitment friction.
- Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,809/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
34,368 ▲
Working Age (18-64) vs 2019
Mean Commute 6 min below national avg
20.5 min
Work From Home vs 15.1% national
9.8%
Prime-Age Employed (25-54)
80%
of prime-age population
▼ vs 2019
Education & Talent Pipeline
Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
23.7% ▲
HS Diploma+
89.2% ▲
Regional / Statewide Institutions
Total credentials awarded
22,196/yr
6,357/yr
5,307/yr
5,294/yr
2,717/yr
1,472/yr
1,049/yr
Aging Workforce
Source: Census Bureau ACS · Derived from age & employment tables
24%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.
Workforce by Occupation
Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
35.9%
Service
20.9%
Sales & Office
21.5%
Construction / Maint.
7.4%
Production / Transport
14.3%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 26,862 employed workers.
Key Takeaways
- Succession risk is real: 24% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
- Short commutes: 20.5-minute mean commute is a quality-of-life and labor-access advantage worth surfacing for site selectors.
- Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 16,958 annual credentials.
Source: ACS workforce data and College Scorecard.
AI Insights
AI-assisted analysis, drawn from 9 federal data sources
Sample AI Insight
Carson City shows emerging potential for primary metal manufacturing attraction, with a 2.91x concentration and 220 jobs in this sub-sector. Near-term succession risk is elevated, with 24% of the working-age population within 10 years of retirement age.
The interconnected base across primary metal manufacturing, fabricated metal product manufacturing, and motor vehicle and parts dealers creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.
Industry Shift Analysis
Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100
Prospect Match Scores
Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example
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Data Sources
Updated from official federal government data.
Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23
Frequently Asked Questions
Key economic and demographic figures for Carson City, Nevada, from federal data sources.
What is the population of Carson City, Nevada?
58,384 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Carson City, Nevada?
$72,355 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Carson City, Nevada?
4.2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Carson City, Nevada?
$5.4B (U.S. Bureau of Economic Analysis, CAGDP1).
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