ExecutivePulse
Official Federal Data

St. John the Baptist Parish, Louisiana

FIPS 22095 · New Orleans-Metairie, LA · Population 40,743
9 Sources Updated June 22, 2026
$66,630
Median Income
$80,734 national
5.2%
Unemployment
4% national
$4.1B
GDP
18.2%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$66,630
Per Capita
$30,132
Mean Household
$80,052
Poverty Rate
14.4%
Median Income Comparison
St. John the Baptist Parish$66,630
Louisiana$60,756
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 15.7% (6,388 residents) 55-64: 14.2% (5,773 residents) 35-54: 24.9% (10,165 residents) 18-34: 21.2% (8,618 residents) Under 18: 24.1% (9,799 residents) 40 Median Age
Cohorts
Under 18 · 24.1%
18-34 · 21.2%
35-54 · 24.9%
55-64 · 14.2%
65+ · 15.7%
Race & Ethnicity
White31%
Black or African American57%
Asian0.9%
Hispanic or Latino(any race)8.9%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
85.5%
High School+
National: 89.6%
▼ 4.1 pts
18.2%
Bachelor's+
National: 35.7%
▼ 17.5 pts
6.8%
Graduate+
National: 14.1%
▼ 7.3 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
40,743
Population
19,461
Labor Force
Employed
17,332
Unemployment Rate BLS LAUS 2025 annual
5.2% ▲ +0.1 pts YoY
Mean Commute 4 min above national avg
30.3 min
Work From Home vs 15.1% national
6.4%
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Elevated poverty: At 14.4%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 17.5 pts, relevant for advanced-services attraction strategy.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$4.1B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in St. John the Baptist Parish, Louisiana, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
2,404 25.9%
$148,859
2Retail Trade
1,574 16.9%
$36,915
3Administrative and Support and Waste Management
1,309 14.1%
$59,591
4Construction
1,305 14.0%
$83,024
5Transportation and Warehousing
973 10.5%
$76,521
6Accommodation and Food Services
967 10.4%
$21,209
7Professional, Scientific, and Technical Services
264 2.8%
$79,673
8Finance and Insurance
203 2.2%
$58,203
9Other Services (except Public Administration)
170 1.8%
$49,049
10Arts, Entertainment, and Recreation
129 1.4%
$30,191
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Key Takeaways
  • Largest sector: Manufacturing employs 2,404 workers (25.9% of tracked sectors), at an average wage of $148,859.
  • Economic scale: Regional GDP of $4.1B (2024).
  • Wage stratification: Manufacturing averages $148,859 while Accommodation and Food Services averages $21,209, a 7.0x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Waste Management and Remediation Services
9.55x
426
Chemical Manufacturing
9.51x
731
Support Activities for Transportation
4.27x
301
Heavy and Civil Engineering Construction
3.95x
403
Truck Transportation
3.29x
419
Food Manufacturing
2.38x
364
Motor Vehicle and Parts Dealers
1.98x
348
1.96x
3,826
Specialty Trade Contractors
1.76x
788
Gasoline Stations and Fuel Dealers
1.64x
148

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Goods-Producing Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
3,826
Cluster Employment
1.96x
Peak LQ
Concentrated Sub-Sectors
Waste Management and Remediation Services
9.55x 426
Chemical Manufacturing
9.51x 731
Support Activities for Transportation
4.27x 301
Heavy and Civil Engineering Construction
3.95x 403
Truck Transportation
3.29x 419
Food Manufacturing
2.38x 364
Motor Vehicle and Parts Dealers
1.98x 348
1.96x 3,826
Specialty Trade Contractors
1.76x 788
Gasoline Stations and Fuel Dealers
1.64x 148

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.29x
Professional, Scientific, and Technical Services
264 employed
0.33x
Insurance Carriers and Related Activities
74 employed
0.39x
Sporting Goods, Hobby, Musical Instrument, Book, and Misc. Retailers
50 employed
0.39x
Warehousing and Storage
64 employed
Key Takeaways
  • Top specialization: Waste Management and Remediation Services concentrates at 9.55x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
St. John the Baptist Parish's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$193,200
Median Home Value vs 2019
$1,334
Rent/Mo
77.5%
Owner-Occ
15%
Vacancy
2.9x
Home Value to Income Ratio - Affordable
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$964/mo
1 Bedroom
$1,113/mo
2 Bedroom
$1,331/mo
3 Bedroom
$1,701/mo
4 Bedroom
$1,996/mo
30% of monthly median household income (~$1,666/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • Affordable market: Home value to income ratio of 2.9x is well below the ~4.1x national average; supports talent attraction and family settlement narratives.
  • High home ownership: 77.5% owner-occupied; rental supply may be tight for incoming workers.
  • Elevated vacancy: 15% vacancy rate. In resort, rural, and seasonal markets much of this is recreational/seasonal (second homes), not available supply; confirm the vacancy-by-reason split before treating it as a redevelopment opportunity.
  • Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,666/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
24,556
Working Age (18-64) vs 2019
Mean Commute 4 min above national avg
30.3 min
Work From Home vs 15.1% national
6.4%
Prime-Age Employed (25-54)
74.3%
of prime-age population
Labor force participation rate: 62.9% of working-age population (18-64) 63% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
18.2%
HS Diploma+
85.5%
Regional / Statewide Institutions
Total credentials awarded
23,452/yr
Louisiana State University and Agricultural & Mechanical College 7,785/yr
Tulane University of Louisiana 4,926/yr
University of Louisiana at Lafayette 3,420/yr
Delgado Community College 2,802/yr
Louisiana Tech University 2,330/yr
Southeastern Louisiana University 2,189/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
23.5%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
33.2%
Service
17.9%
Sales & Office
19.9%
Construction / Maint.
13.1%
Production / Transport
15.9%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 17,332 employed workers.
Key Takeaways
  • Succession risk is real: 23.5% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 16,131 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

St. John the Baptist Parish shows strong potential for waste management and remediation services attraction, with a 9.55x concentration and 426 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 23.5% of the working-age population within 10 years of retirement age.

The interconnected base across waste management and remediation services, chemical manufacturing, and support activities for transportation creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for St. John the Baptist Parish, Louisiana, from federal data sources.

What is the population of St. John the Baptist Parish, Louisiana?

40,743 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in St. John the Baptist Parish, Louisiana?

$66,630 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in St. John the Baptist Parish, Louisiana?

5.2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of St. John the Baptist Parish, Louisiana?

$4.1B (U.S. Bureau of Economic Analysis, CAGDP1).