ExecutivePulse
Official Federal Data

Cobb County, Georgia

FIPS 13067 · Atlanta-Sandy Springs-Roswell, GA · Population 775,208
9 Sources Updated June 22, 2026
$102,738
Median Income
$80,734 national
3.2%
Unemployment
4% national
$81.9B
GDP
50.8%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$102,738
Per Capita
$52,646
Mean Household
$136,477
Poverty Rate
8.7%
Median Income Comparison
Cobb County$102,738
Georgia$77,353
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 13.7% (105,818 residents) 55-64: 12.3% (95,008 residents) 35-54: 27.9% (216,418 residents) 18-34: 23.6% (182,997 residents) Under 18: 22.6% (174,967 residents) 38 Median Age
Cohorts
Under 18 · 22.6%
18-34 · 23.6%
35-54 · 27.9%
55-64 · 12.3%
65+ · 13.7%
Race & Ethnicity
White49%
Black or African American26.7%
Asian5.5%
Hispanic or Latino(any race)15.1%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
93%
High School+
National: 89.6%
▲ +3.4 pts
50.8%
Bachelor's+
National: 35.7%
▲ +15.1 pts
19%
Graduate+
National: 14.1%
▲ +4.9 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
775,208
Population
438,166
Labor Force
Employed
417,388
Unemployment Rate BLS LAUS 2025 annual
3.2%
Mean Commute 3 min above national avg
29.4 min
Work From Home vs 15.1% national
23.6%
Key Takeaways
  • Income premium: Households earn well above the national median, supporting strong retail and housing markets.
  • Talent advantage: Bachelor's-or-higher attainment exceeds the national average by 15.1 pts, supports knowledge-economy and tech attraction.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$81.9B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Cobb County, Georgia, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Health Care and Social Assistance
51,312 17.8%
$82,865
2Retail Trade
39,491 13.7%
$49,740
3Professional, Scientific, and Technical Services
34,488 12.0%
$119,588
4Accommodation and Food Services
34,242 11.9%
$28,181
5Construction
33,159 11.5%
$100,574
6Administrative and Support and Waste Management
29,418 10.2%
$52,107
7Wholesale Trade
21,768 7.6%
$107,739
8Finance and Insurance
16,142 5.6%
$119,321
9Transportation and Warehousing
16,084 5.6%
$56,296
10Management of Companies and Enterprises
11,746 4.1%
$132,598
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Key Takeaways
  • Largest sector: Health Care and Social Assistance employs 51,312 workers (17.8% of tracked sectors), at an average wage of $82,865.
  • Economic scale: Regional GDP of $81.9B (2024).
  • Wage stratification: Management of Companies and Enterprises averages $132,598 while Accommodation and Food Services averages $28,181, a 4.7x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Lessors of Nonfinancial Intangible Assets
4.07x
218
Wholesale Trade Agents and Brokers
2.09x
2,276
Telecommunications
1.97x
2,864
Management of Companies and Enterprises
1.84x
11,746
Construction of Buildings
1.77x
8,039
Specialty Trade Contractors
1.67x
21,258
Couriers and Messengers
1.62x
4,459
Merchant Wholesalers, Durable Goods
1.60x
13,376
Printing and Related Support Activities
1.59x
1,342
Motion Picture and Sound Recording Industries
1.51x
1,337

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Construction Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
29,297
Cluster Employment
1.77x
Peak LQ
Concentrated Sub-Sectors
Lessors of Nonfinancial Intangible Assets
4.07x 218
Wholesale Trade Agents and Brokers
2.09x 2,276
Telecommunications
1.97x 2,864
Management of Companies and Enterprises
1.84x 11,746
Construction of Buildings
1.77x 8,039
Specialty Trade Contractors
1.67x 21,258
Couriers and Messengers
1.62x 4,459
Merchant Wholesalers, Durable Goods
1.60x 13,376
Printing and Related Support Activities
1.59x 1,342
Motion Picture and Sound Recording Industries
1.51x 1,337

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.06x
Primary Metal Manufacturing
52 employed
0.06x
Air Transportation
87 employed
0.24x
Beverage and Tobacco Product Manufacturing
197 employed
0.30x
Transit and Ground Passenger Transportation
420 employed
0.37x
Furniture and Related Product Manufacturing
304 employed
0.40x
Computer and Electronic Product Manufacturing
974 employed
Key Takeaways
  • Top specialization: Lessors of Nonfinancial Intangible Assets concentrates at 4.07x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
  • Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Cobb County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$407,200
Median Home Value vs 2019
$1,730
Rent/Mo
67%
Owner-Occ
5.9%
Vacancy
4.0x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$1,585/mo
1 Bedroom
$1,660/mo
2 Bedroom
$1,820/mo
3 Bedroom
$2,182/mo
4 Bedroom
$2,605/mo
30% of monthly median household income (~$2,568/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 4.0x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • Affordable rent tiers: 4 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$2,568/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
494,423
Working Age (18-64) vs 2019
Mean Commute 3 min above national avg
29.4 min
Work From Home vs 15.1% national
23.6%
Prime-Age Employed (25-54)
85.9%
of prime-age population
Labor force participation rate: 73% of working-age population (18-64) 73% Participation
▲ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
50.8%
HS Diploma+
93%
Regional / Statewide Institutions
Total credentials awarded
48,676/yr
University of Georgia 13,515/yr
Georgia Institute of Technology-Main Campus 9,969/yr
Georgia State University 8,351/yr
Kennesaw State University 7,682/yr
Georgia Southern University 5,669/yr
Savannah College of Art and Design 3,490/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
19.2%
55-64 of working-age population (18-64)

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
50%
Service
12.8%
Sales & Office
20.3%
Construction / Maint.
7.4%
Production / Transport
9.5%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 417,388 employed workers.
Key Takeaways
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 31,835 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Cobb County shows meaningful potential for lessors of nonfinancial intangible assets attraction, with a 4.07x concentration and 218 jobs in this sub-sector.

The interconnected base across lessors of nonfinancial intangible assets, wholesale trade agents and brokers, and telecommunications creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Cobb County, Georgia, from federal data sources.

What is the population of Cobb County, Georgia?

775,208 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Cobb County, Georgia?

$102,738 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Cobb County, Georgia?

3.2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Cobb County, Georgia?

$81.9B (U.S. Bureau of Economic Analysis, CAGDP1).