ExecutivePulse
Official Federal Data

Pueblo County, Colorado

FIPS 08101 · Pueblo, CO · Population 169,356
9 Sources Updated June 22, 2026
$64,010
Median Income
$80,734 national
5.5%
Unemployment
4% national
$8.8B
GDP
25.6%
Bachelor's+
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$64,010
Per Capita
$34,777
Mean Household
$84,455
Poverty Rate
14.6%
Median Income Comparison
Pueblo County$64,010
Colorado$95,470
National$80,734

Population Profile

Source: Census Bureau ACS 2020-2024 · Tables B01001, B02001, B03003
65+: 19.7% (33,407 residents) 55-64: 12.7% (21,484 residents) 35-54: 24.4% (41,365 residents) 18-34: 21.4% (36,196 residents) Under 18: 21.8% (36,904 residents) 40 Median Age
Cohorts
Under 18 · 21.8%
18-34 · 21.4%
35-54 · 24.4%
55-64 · 12.7%
65+ · 19.7%
Race & Ethnicity
White71.8%
Black or African American2.1%
Asian0.9%
Hispanic or Latino(any race)42.1%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
90.8%
High School+
National: 89.6%
▲ +1.2 pts
25.6%
Bachelor's+
National: 35.7%
▼ 10.1 pts
9.2%
Graduate+
National: 14.1%
▼ 4.9 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
169,356
Population
75,857
Labor Force
Employed
71,749
Unemployment Rate BLS LAUS 2025 annual
5.5% ▼ 0.2 pts YoY
Mean Commute 4 min below national avg
21.9 min
Work From Home vs 15.1% national
8.6%
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Elevated poverty: At 14.6%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 10.1 pts, relevant for advanced-services attraction strategy.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$8.8B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP1 Regional GDP

Top Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual
Top industries by employment in Pueblo County, Colorado, with employment, share of top sectors, and average wage
IndustryEmploymentShare of Top 10Avg Wage
1Health Care and Social Assistance
12,780 30.2%
$62,169
2Retail Trade
7,848 18.5%
$39,368
3Accommodation and Food Services
6,163 14.5%
$24,203
4Manufacturing
5,055 11.9%
$77,984
5Administrative and Support and Waste Management
2,191 5.2%
$48,075
6Transportation and Warehousing
2,138 5.0%
$51,395
7Professional, Scientific, and Technical Services
2,099 5.0%
$103,189
8Other Services (except Public Administration)
1,605 3.8%
$44,091
9Wholesale Trade
1,387 3.3%
$71,119
10Finance and Insurance
1,119 2.6%
$82,083
Track industry shifts with AI

ExecutivePulse monitors WARN notices, BLS changes, and SEC filings for your top employers.

Learn More
Key Takeaways
  • Largest sector: Health Care and Social Assistance employs 12,780 workers (30.2% of tracked sectors), at an average wage of $62,169.
  • Economic scale: Regional GDP of $8.8B (2024).
  • Wage stratification: Professional, Scientific, and Technical Services averages $103,189 while Accommodation and Food Services averages $24,203, a 4.3x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
Seeing a change here?

EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.

Get Deeper Trends

Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Concentrated Industries
Source: BLS QCEW · 3-digit NAICS sub-sector · Location Quotient vs. national employment share
Same source as the Top Industries table above, sub-sector view surfaces the specialization the supersector view masks (e.g., Plastics & Rubber Manufacturing inside the Manufacturing supersector).
Nonmetallic Mineral Product Manufacturing
3.71x
606
Transit and Ground Passenger Transportation
2.39x
532
Fabricated Metal Product Manufacturing
2.11x
1,190
Machinery Manufacturing
2.08x
895
Crop Production
1.83x
383
General Merchandise Retailers
1.71x
2,177
Building Material and Garden Supply Retailers
1.68x
910
Ambulatory Health Care Services
1.65x
5,890
Utilities
1.59x
379
Sporting Goods, Hobby, Musical Instrument, Book, and Misc. Retailers
1.55x
906

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Dominant Cluster
Health Care & Social Assistance Cluster
Coherent grouping of concentrated sub-sectors, signals supply-chain fit for site selectors
5,890
Cluster Employment
1.65x
Peak LQ
Concentrated Sub-Sectors
Nonmetallic Mineral Product Manufacturing
3.71x 606
Transit and Ground Passenger Transportation
2.39x 532
Fabricated Metal Product Manufacturing
2.11x 1,190
Machinery Manufacturing
2.08x 895
Crop Production
1.83x 383
General Merchandise Retailers
1.71x 2,177
Building Material and Garden Supply Retailers
1.68x 910
Ambulatory Health Care Services
1.65x 5,890
Utilities
1.59x 379
Sporting Goods, Hobby, Musical Instrument, Book, and Misc. Retailers
1.55x 906

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, realistic diversification targets. Source: BLS QCEW
0.16x
Management of Companies and Enterprises
168 employed
0.23x
Support Activities for Transportation
75 employed
Key Takeaways
  • Top specialization: Nonmetallic Mineral Product Manufacturing concentrates at 3.71x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
  • Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Pueblo County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064
$291,300
Median Home Value vs 2019
$1,111
Rent/Mo
68.9%
Owner-Occ
7%
Vacancy
4.6x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

Source: HUD · Fair Market Rents FY2026
Studio
$875/mo
1 Bedroom
$967/mo
2 Bedroom
$1,269/mo
3 Bedroom
$1,617/mo
4 Bedroom
$1,893/mo
30% of monthly median household income (~$1,600/mo) · rents above this line are typically considered cost-burdened.
Key Takeaways
  • In line with national: Home value to income ratio of 4.6x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$1,600/mo).
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
99,045
Working Age (18-64) vs 2019
Mean Commute 4 min below national avg
21.9 min
Work From Home vs 15.1% national
8.6%
Prime-Age Employed (25-54)
75.7%
of prime-age population
Labor force participation rate: 57.3% of working-age population (18-64) 57% Participation
▼ vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
25.6%
HS Diploma+
90.8%
Regional / Statewide Institutions
Total credentials awarded
40,234/yr
University of Colorado Boulder 9,646/yr
Colorado State University-Fort Collins 7,956/yr
Colorado Technical University-Colorado Springs 7,631/yr
University of Colorado Denver/Anschutz Medical Campus 5,700/yr
Front Range Community College 5,675/yr
Metropolitan State University of Denver 3,626/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
21.7%
55-64 of working-age population (18-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
35.6%
Service
20.5%
Sales & Office
19.7%
Construction / Maint.
10%
Production / Transport
14.2%
Bars scaled 2× for visual differentiation; percentage labels show actual share of 71,749 employed workers.
Key Takeaways
  • Low participation: 57.3% labor force participation suggests untapped capacity; workforce development programs may unlock supply.
  • Short commutes: 21.9-minute mean commute is a quality-of-life and labor-access advantage worth surfacing for site selectors.
  • Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 25,233 annual credentials.
Source: ACS workforce data and College Scorecard.

AI Insights

AI-assisted analysis, drawn from 9 federal data sources

Sample AI Insight

Pueblo County shows meaningful potential for nonmetallic mineral product manufacturing attraction, with a 3.71x concentration and 606 jobs in this sub-sector.

The interconnected base across nonmetallic mineral product manufacturing, transit and ground passenger transportation, and fabricated metal product manufacturing creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

Take it further

AI Insights: Built into ExecutivePulse. Continuous analysis tied to your own pipeline: industry-shift signals, prospect matches, retention prompts.

Managed Services: Prefer to hand it off? Our team delivers the analysis and consulting for you.

Schedule a Demo
Available as premium offerings.

Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS (via FRED)2025 annual
BEA Regional GDP2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

Frequently Asked Questions

Key economic and demographic figures for Pueblo County, Colorado, from federal data sources.

What is the population of Pueblo County, Colorado?

169,356 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Pueblo County, Colorado?

$64,010 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Pueblo County, Colorado?

5.5% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Pueblo County, Colorado?

$8.8B (U.S. Bureau of Economic Analysis, CAGDP1).