Matanuska-Susitna Borough, Alaska
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Population Profile
Educational Attainment
Employment Overview
- Income premium: Households earn well above the national median, supporting strong retail and housing markets.
- Talent gap: Bachelor's-or-higher attainment trails the national average by 11.3 pts, relevant for advanced-services attraction strategy.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest sector: Health Care and Social Assistance employs 5,768 workers (26.5% of tracked sectors), at an average wage of $62,055.
- Economic scale: Regional GDP of $4.5B (2024).
- Wage stratification: Construction averages $101,263 while Arts, Entertainment, and Recreation averages $27,039, a 3.7x spread in the same local economy, with implications for workforce development and talent strategy.
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Attraction Opportunities
- Top specialization: Postal Service concentrates at 30.51x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 10 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base rather than reliance on a single employer or sector.
- Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment depending on labor-market fit.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
HUD Fair Market Rents
- In line with national: Home value to income ratio of 3.7x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- High home ownership: 77.2% owner-occupied; rental supply may be tight for incoming workers.
- Elevated vacancy: 22.1% vacancy rate. In resort, rural, and seasonal markets much of this is recreational/seasonal (second homes), not available supply; confirm the vacancy-by-reason split before treating it as a redevelopment opportunity.
- Broadly affordable rents: All 5 HUD Fair Market Rent bedroom tiers sit below the 30%-of-median-income affordability threshold (~$2,351/mo), a clear cost-of-living advantage for workforce attraction.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Talent pipeline: 6 regional institutions feed the workforce; the top three combined produce 4,409 annual credentials.
AI Insights
AI-assisted analysis, drawn from 9 federal data sources
Matanuska-Susitna Borough shows strong potential for postal service attraction, with a 30.51x concentration and 43 jobs in this sub-sector. It ranks in the top decile nationally.
The interconnected base across postal service, scenic and sightseeing transportation, and construction of buildings creates supply-chain attraction leverage rather than single-employer risk, a structural advantage for industrial recruitment.
Industry Shift Analysis
Prospect Match Scores
Take it further
AI Insights: Built into ExecutivePulse. Continuous analysis tied to your own pipeline: industry-shift signals, prospect matches, retention prompts.
Managed Services: Prefer to hand it off? Our team delivers the analysis and consulting for you.
Schedule a DemoData Sources
Updated from official federal government data.
Frequently Asked Questions
Key economic and demographic figures for Matanuska-Susitna Borough, Alaska, from federal data sources.
What is the population of Matanuska-Susitna Borough, Alaska?
112,988 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Matanuska-Susitna Borough, Alaska?
$94,031 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Matanuska-Susitna Borough, Alaska?
5.1% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Matanuska-Susitna Borough, Alaska?
$4.5B (U.S. Bureau of Economic Analysis, CAGDP1).
